Lifestyle
Wildlife photographer Pranay Patel’s advice to his 5-year old self is nothing but inspiring. Read to know!
When we talk about the extremely successful people, there’s one thing which is common among all. It is their willingness and ability to kick-off their career at an early age. At an age of playing with friends, there was one exception who discovered his passion for photography. Pranay Patel is the name who started his professional career as a wildlife photographer at the age of 13. In the year 2011, he made up his mind to become a wildlife photographer. An animal lover since childhood, the talented guy started clicking pictures of animals in his locality including that of dogs, cows and birds. Their movement and body functioning always left this guy in awe of nature’s most beautiful creatures after which he started capturing them through his lenses.
The Ahmedabad-based guy who has spent almost a decade in this field has now become a past master through self-learning in wildlife photography. However, the calling to become a wildlife photographer came when he visited Ranthambore National Park along with his family. Since then, the wildlife enthusiast started clicking pictures of wildlife and built a portfolio of nature and wildlife covering the exotic wildlife of India and other countries of the world including New Zealand, USA, Australia, Kenya, Africa among others. With having done more than 100 safari and sanctuary visits in the last five years, Pranay seems to cover the wildlife from all over the world.
His frequent visits have been to Gir, Tadoba, Ranthambhore, Kabini, Little Rann of Kutch, Blackbuck National Park Velavadar and Thol. However, due to the unfortunate coronavirus pandemic, there have been travel restrictions and Pranay is spending quality time with family at home. Getting his hands-on camera at a very tender age, Patel has learnt all the technicalities and is well-versed with wildlife photography now. He always says that he followed his passion and listened to his heart. With the main goal of representing India on a global level, the photographer through his beautiful clicks has shown the beauty of India’s nature and wildlife.
When asked a piece of advice he would give to his 5-year old self, Pranay came up with a very interesting reply. He said, “I would tell him to cherish the beginnings in photography. Always be a child and be more curious to know about the vast field of photography. Embrace that sense of amazement you have with the world. Click anything that interests you. This is the best time because you don’t worry about the world. Gladly, you still haven’t discovered ‘social media’ yet, which also means that you will be shooting for yourself with all focus on your passion. Make the best of time and have fun while doing that.” Through self-training, Pranay Patel has surely come a long way in his journey. With being an official photographer for Gujarat Tourism, this talented guy has got a lot to achieve in his life. Our best wishes are with Pranay and may he bring India’s wildlife on a global map in the years to come.
Lifestyle
Crafting a Greener Glow: Alternative Therapies’ Sustainable Skincare Revolution
Byline: Avery Lim
Photo Credit: Alternative Therapies
Sustainability is an ongoing theme in a world that finally answers the environment’s call to action. From toning down single-use plastics to making subtle yet powerful lifestyle changes, modern society means business when it comes to the green revolution.
The skincare industry, in particular, is pitching in by resorting to clean beauty. From Greece to the Netherlands, Amalia Pavlidou stumbled upon a revelation. As she browsed rows of natural products, the idea for Alternative Therapies began to take shape—a skincare line rooted in nature, yet forward-thinking in science.
The Evolution of a Conscious Skincare Movement
As consumers demand more transparency in their beauty routines, the natural and vegan skincare market is booming. Alternative Therapies finds itself at the heart of this eco-conscious shift.
“When we started, it was not just about creating products—it was about driving a movement that would help put the world on track toward healing,” says Amalia Pavlidou. “I wanted to prove that luxury and sustainability can coexist without canceling each other out.”
This philosophy shines through in every detail, from the company’s recyclable glass packaging to its commitment to avoiding harmful chemicals like parabens and sulfates. One of the flagship products, the vitamin C serum, is a true reflection of this concept, blending 2% natural Vitamin C, ferulic acid, and sea-buckthorn to deliver both radiant skin and a clean conscience.
Alternative Therapies, once a small player, has utilized this trend, entering the competitive U.S. market this year. “There is a deep-rooted connection between nature and self-care in Greek culture,” explains Pavlidou. “We are bringing that tradition to the global stage, blending it with progressive science.”
The Rise of Eco-Beauty
Amalia Pavlidou’s plan for progress in the industry—one where luxury does not compromise ethics—has attracted a growing community of supporters. As Alternative Therapies expands its presence in the U.S., it remains grounded in its mission to redefine beauty standards.
“When I started this, I was hoping to do more than simply build a business—I wanted to build a legacy,” reflects Pavlidou. “Apart from looking good, beauty should be about feeling good and doing good.”
Now the question is not whether the beauty industry will embrace sustainability—it is how quickly it can catch up with pioneers like Alternative Therapies taking the reins. With its commitment to changing the world with mild ingredients, the brand is crafting a greener glow, lighting the way for a more conscious industry. To that effect, it is evident that luxury and beauty can be synonymous.
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