Lifestyle

What makes Entrepreneur Fito Salume the go-to turnaround specialist

Published

4 years ago

December 12, 2020

Starting a business is no cakewalk, especially if you are doing it from the scratch. A lot of time, energy, and money are invested in undertaking a new business. Understanding the market is the key to providing a product to the customer. In times like these, it is always a good idea to have a mentor who can guide you. Of course, you can always learn while on the job since experience is the best teacher, but learning from an established businessman like Fito Salume, who has over 50 companies, is a much better way to launch your career.

“The ability to think on your feet, make quick decisions, and finding instant solutions is indispensable for building and managing businesses. When you manage one company well, you can manage them all,” says Fito. He adds that he loves what he does, seeing it as a way to create a workplace that highlights the importance of one’s culture and respects others. “Motivation is crucial in any scenario, more so at a workplace. If you teach people to strive towards their potential at any cost, you are teaching them to be better than what they are at present,” said Fito. The trick, according to Fito, is in looking at the bigger picture and thinking long-term. Work slowly to build your experience and your company, thus ensuring that you can remove failure from the equation.

Fito is well-known in his tribe as the “business-builder.” He has a proven record of accomplishment of purchasing and heading staggering business and then turning them around into money-making endeavors. He purchased a 50% control in Spartan Chemical, Colombia about 3 years ago when the company was not doing as well. Since then, the company has seen an increase of more than 20% in sales and has become one of the largest companies for sanitizing chemicals. Fito has had similar success with companies like Limpius Ecotech, Mister Donut, and others.

It is more than just running a business for Fito, who has already overseen the running of several dozen companies. As a dedicated family man with six children, he has made it his mission to help the amateurs. Fito promotes the charities he has founded that help low-income families to get back on their feet.

http://www.netnewsledger.com/2020/10/26/an-exclusive-interview-with-serial-entrepreneur-fito-salume/

https://finance.yahoo.com/news/conversation-fito-salume-talks-entrepreneurship-192357250.html

Lifestyle

Crafting a Greener Glow: Alternative Therapies’ Sustainable Skincare Revolution

Published

22 hours ago

December 25, 2024

Michelle Langton

Photo Credit: Alternative Therapies

Byline: Avery Lim

Photo Credit: Alternative Therapies

Sustainability is an ongoing theme in a world that finally answers the environment’s call to action. From toning down single-use plastics to making subtle yet powerful lifestyle changes, modern society means business when it comes to the green revolution.

The skincare industry, in particular, is pitching in by resorting to clean beauty. From Greece to the Netherlands, Amalia Pavlidou stumbled upon a revelation. As she browsed rows of natural products, the idea for Alternative Therapies began to take shape—a skincare line rooted in nature, yet forward-thinking in science.

The Evolution of a Conscious Skincare Movement

As consumers demand more transparency in their beauty routines, the natural and vegan skincare market is booming. Alternative Therapies finds itself at the heart of this eco-conscious shift.

“When we started, it was not just about creating products—it was about driving a movement that would help put the world on track toward healing,” says Amalia Pavlidou. “I wanted to prove that luxury and sustainability can coexist without canceling each other out.”

This philosophy shines through in every detail, from the company’s recyclable glass packaging to its commitment to avoiding harmful chemicals like parabens and sulfates. One of the flagship products, the vitamin C serum, is a true reflection of this concept, blending 2% natural Vitamin C, ferulic acid, and sea-buckthorn to deliver both radiant skin and a clean conscience.

Alternative Therapies, once a small player, has utilized this trend, entering the competitive U.S. market this year. “There is a deep-rooted connection between nature and self-care in Greek culture,” explains Pavlidou. “We are bringing that tradition to the global stage, blending it with progressive science.”

The Rise of Eco-Beauty

Amalia Pavlidou’s plan for progress in the industry—one where luxury does not compromise ethics—has attracted a growing community of supporters. As Alternative Therapies expands its presence in the U.S., it remains grounded in its mission to redefine beauty standards.

“When I started this, I was hoping to do more than simply build a business—I wanted to build a legacy,” reflects Pavlidou. “Apart from looking good, beauty should be about feeling good and doing good.”

Now the question is not whether the beauty industry will embrace sustainability—it is how quickly it can catch up with pioneers like Alternative Therapies taking the reins. With its commitment to changing the world with mild ingredients, the brand is crafting a greener glow, lighting the way for a more conscious industry. To that effect, it is evident that luxury and beauty can be synonymous.