Tech

Understanding Facebook Virality: Insights from Creators of Most Amazing Videos On The Internet

Published

5 years ago

March 9, 2020

Facebook is becoming the behemoth of viral videos and is expected to dethrone YouTube with their Watch section. As time progresses, we’ve seen a huge rise in creators pushing their content over Facebook instead of YouTube.

Facebook has been on the front for creators helping them to make it big on their platform. We got the opportunity to speak with the creators of one of the most prestigious video pages on Facebook ‘Most Amazing Videos On The Internet’. The page has garnered over 2.2 million likes since 2014 and has been focusing on posting uplifting stories. Bringing the world closer together is their ideology which is not too different from Facebook’s own ideology, to bring people together.

Producing original, quality content is vital to any website. Ninety percent of consumers find custom content helpful and nearly 80 percent believe in a company that is striving to build a good relationship with them.That’s why it’s important to stand out by publishing high-quality, original content. Looking for a way to make your posts and articles as unique as possible? Take a look at these rising trends in content production shared by the creators of Most Amazing Videos On The Internet:

Create Unique Content for Social Media

Instead of simply sharing content on social media, true ahead-of-the-curve content producers are choosing headlines, photos and even topics with social sharing in mind. Over 50 percent of people learn about breaking news via social media instead of traditional news sources, so it makes sense to put extra effort into social.

Just look at BuzzFeed, which claims to have “the most social content in the world.” Seventy-five percent of its readers look for content on the site specifically to share. That’s why it’s important to write social-trending content, pay attention to trending topics, and focus on timely, relevant news.

Consider Evoking Readers’ Emotions

Another way to stand out from the crowd is to embrace the growing trend of writing content that touches on readers’ emotions, especially when it comes to content marketing (see also: These Emotions Might Make Your Written Content Go Viral).

In fact, marketing messages are two times more effective when they reach readers’ emotions. That could mean humorous content, heart-breaking content or controversial content. This explains why a blog post about a puppy sleeping with a baby received over 1 million likes on Facebook. It played up the “aww” factor.

But you don’t need pictures of cuddly puppies to do the same. Add a touch of humor or write about a controversial viewpoint to spark conversation surrounding your original content

Create Content for Mobile Devices

Mobile-only readers are becoming more common, especially with a younger crowd. Half of young adults who own smartphones say that they access the Internet mainly by mobile device. That means that it’s essential to produce content that your readers can digest on the go. To ensure it’s readable, stick to simple, one-column layouts and shorter content that features more visuals, like photos and videos. The most important part of publishing original content is ease of consumption.

By harnessing a few of the rising trends in content creation, writers, bloggers and marketers alike can raise their content’s quality. More original content means more readers, more shares and standing out from competitors. When it comes to content creation, unique work is a track to success.What do you do to make your content more original? Share your thoughts and comments with us below.

Tech

Clarity in Complexity: Dr. Dave Chatterjee’s Gift for Cyber Communication

Published

2 weeks ago

December 9, 2024

Michelle Langton

Photo courtesy of Dr. Dave Chatterjee

By Mj Toledo

A sea of confusing technical terms and threats surround people today. Many feel lost, unsure of how to protect themselves online. A distinguished cybersecurity and technology expert, Dr. Dave Chatterjee is teaching people how. He has practiced information technology management since 2001. In this field, which often bewilders outsiders, he combines academic knowledge with practical insights.

About Dr. Dave Chatterjee

The tech figure authored “Cybersecurity Readiness: A Holistic and High-Performance Approach,” which Sage published and readers praise for its thorough and accessible take on cybersecurity preparation.

Additionally, respected publications like USA Today, The Wall Street Journal, and the Massachusetts Institute of Technology (MIT) Sloan Management Review have recognized his work.

“Communicating complex cybersecurity concepts clearly and effectively is essential,” Dr. Dave Chatterjee explains. “I aim to connect technical know-how with practical understanding, making sure important cybersecurity messages reach and impact all stakeholders, from executives to information technology (IT) staff.”

Dr. Dave Chatterjee has received numerous accolades throughout his career. These include the Outstanding Executive Master of Business Administration Professor of the Year award. He has also been named a University of Georgia (UGA) Outstanding Teaching Faculty Honoree.

Before the pandemic, Dr. Dave Chatterjee launched his Technology Roundtable. It features distinguished business leaders, award-winning chief information officers, and other renowned thought leaders. The roundtable covered topics such as blockchain, artificial intelligence, data quality, and cybersecurity.

Aside from his professional pursuits, he is also passionate about youth development. He also engages in science, technology, engineering and mathematics (STEM) initiatives, offering professional development workshops to K-12 students on topics ranging from making the most of collegiate experiences to safe and responsible use of technology. He also provides summer research opportunities for outstanding high school students, mentoring the next generation of cybersecurity professionals.

Decoding Cybersecurity for All

Dr. Dave Chatterjee believes effective cybersecurity involves people as much as technology. He stresses creating an organization’s security-aware culture, starting with clear, straightforward communication.

“Cybersecurity affects every part of an organization,” Dr. Dave Chatterjee states. “We create a shared sense of responsibility and preparedness by explaining complex ideas in relatable ways.”

This philosophy is evident in his roles, including his position as an adjunct associate professor at Duke University and his past work as a professor at The University of Georgia’s Terry College of Business. His skill in explaining technical concepts has made him a popular speaker and advisor across many industries.

The Power of Clear Communication in Cybersecurity

Clear communication in cybersecurity is non-negotiable. As cyber threats become more complex, explaining security concepts clearly and concisely helps organizations better protect themselves.

“Clear communication forms the foundation of a strong cybersecurity strategy,” Dr. Dave Chatterjee emphasizes. “It allows cybersecurity professionals to work with other departments, identify and reduce potential risks, respond well to incidents, and follow regulations and standards.”

This matters especially now, as cybersecurity has become a top priority for company boards. With experts expecting global cybercrime costs to reach $10.5 trillion by 2025, clear explanations of cyber risks and protection strategies help leaders make informed decisions.

Bridging Technology and Human Understanding

Dr. Dave Chatterjee does more than explain technical ideas. He promotes a better grasp of how people factor into cybersecurity, knowing that even the best security systems can fail due to human error or lack of awareness.

His Cybersecurity Readiness Podcast Series has over 70 episodes and listeners in 105 countries. It offers thought-provoking, jargon-free discussions on improving cybersecurity. These discussions cover strategies for individuals, organizations, and nations. This effort shows his advocacy for making cybersecurity knowledge available worldwide.

“The podcast series creates a community where experts, leaders, and practitioners discuss cybersecurity challenges and opportunities,” he notes. “These conversations help build a more informed and resilient digital ecosystem.”

Making Cybersecurity Less Intimidating

With new technologies like artificial intelligence and quantum computing bringing new challenges and possibilities to cybersecurity, concise communication becomes even more critical.

The tech professional continues to adapt his work in this area. A recent USA Today article, “Dave Chatterjee Drops the Cybersecurity Jargon, Encouraging Proactiveness Rather than Reactiveness,” highlights his ongoing effort to make cybersecurity accessible and actionable for everyone.

“The future of cybersecurity depends on our ability to communicate well across all levels of society,” he concludes. “Promoting a shared understanding of cyber risks and best practices creates a more resilient digital world for everyone.”

The battle for digital security requires more than just advanced technology. It demands clear communication. Dr. Dave Chatterjee’s talent for translating cybersecurity concepts into accessible language turns technical knowledge into practical action.

Undeniably, Dr. Dave Chatterjee’s gift for clarity will remain invaluable, helping create a more secure digital future for everyone.