Business
TripleOne Is an Industry Shapeshifter

Most companies out there focus on a single industry and pour all of their energy into it. TripleOne, however, is a vastly different model that has managed to become extremely successful thanks to its unique way of diversifying business and having a stable presence in various areas of business. TripleOne is a decentralized company, and one of the most successful of its kind at that Created by the entrepreneurial mastermind James William Awad, TripleOne allows people from all across the world to come together and collaborate on different ventures.
Anybody can join at any time and work as much as they like. TripleOne is a meritocracy, where pay is awarded based on the amount of work and contribution each member brings to the team. The system at TripleOne is very straightforward. Team members gather to vote and decide what businesses to participate in, by voting on new projects and completing various tasks as well. These businesses span from wellness to food and drink, entertainment, hospitality, and more. Each team member gains points based on their level of contribution, and those points then give them segments which can amount to monetary compensation. In other words, one can work as little or as much as they like, and their pay will be a direct reflection of their effort.
As a result of this business model, TripleOne has been growing monumentally. “We are trying to provide a new model for people. The idea here is not just to make money, but also to transform the world into a place of cooperation. We want people to have the freedom to choose when, how, where, and how much they work. We are putting power back into the hands of the individual and eliminating the dreaded nine-to-five office model of the past,” says James William Awad.
Thanks to the broad scope of TripleOne’s team members and their willingness to invest in different industries, the company is almost guaranteed to always do well. Diversification is an important element for anybody; from an independent entrepreneur to a small business, the more diverse of a portfolio they have, the lesser the chance of failure, and TripleOne is the perfect example of this philosophy.
The beauty of the decentralized model is that anybody with expertise and drive is welcome on board. This is how the company has been able to make great investment decisions so far, by betting on the knowledge of its diverse members, who all get to vote. There are two types of votes that can be accumulated at TripleOne: the “normal” and the “special” vote, with the special vote having more weight behind it. The process of accumulation is based on the amount of participation each person puts in, so everything is fair in the end.
The decentralized model is quickly gaining traction and enticing budding entrepreneurs from all across the world who want a better future for themselves and for humanity as a whole. TripleOne is building an incredible reputation for itself and is being recognized as the leader of the decentralized business arena. James William Awad hopes to leave a legacy of cooperation and meritocracy that will last for decades to come.
Business
Spynn’s PR Playbook for Startups Turning Funding into Market Leadership

Byline: Jennyfer Ann Valencia
The recent funding boom in India, where startups raised over $428 million between March 10 and March 15, 2025, reinforces the critical role of public relations (PR) in securing investor confidence and enhancing visibility. As competition intensifies, effective PR strategies help startups differentiate themselves and build a strong market presence.
Spynn, a PR agency for startups specializing in securing top-tier media coverage, enables startups to craft compelling narratives that attract investors and maintain a positive brand image.
The Role of PR in Startup Funding
A recent survey conducted by Spynn found that startups with a strong PR strategy are significantly more likely to secure funding rounds than those without. According to the research, nearly 70% of investors say media visibility and brand credibility helped their decision-making process. This highlights PR’s direct impact on a startup’s ability to attract investment.
PR helps startups articulate their value to investors by securing media coverage and highlighting their growth potential. High-profile placements lend credibility and set up startups’ potential, making them more attractive to investors. For instance, a well-publicized success story from a startup like Zolve, one of the top funding recipients, can drive further investor interest and strengthen its brand.
India’s funding surge spans sectors including Batterytech, Edtech, Gaming, Apparel, Aerospace, Manufacturing, Fintech, Energy, and Travel. While this presents opportunities, it also brings scrutiny. Startups must manage their reputations effectively, ensuring consistency in their messaging across media platforms. As a PR agency for startups, Spynn’s expertise in reputation management helps businesses navigate these challenges by maintaining a cohesive brand identity and reinforcing investor trust.
Establishing Credibility Through Media Placements
Research from Spynn also revealed that startups that get featured on Forbes, Business Insider, and other top-tier publications experience a 50% increase in inbound investor inquiries within six months. This shows the value of securing strategic media placements to reinforce credibility and market positioning.
Strong media coverage bolsters a startup’s credibility, reinforcing its market positioning and investor confidence. Spynn ensures startups secure coverage in authoritative outlets, helping them establish themselves as thought leaders. Beyond initial publicity, Spynn focuses on building long-term relationships with media, ensuring sustained visibility and brand consistency.
Spynn’s CEO, Matteo Ferretti, emphasizes the role of storytelling, “Effective PR is about coverage and creating narratives that resonate with audiences. Startups must highlight their unique value and demonstrate how they solve real-world problems.”
PR for Growth and Global Expansion
Spynn’s data indicates that startups leveraging international PR strategies are twice as likely to successfully attract foreign investors and expand into new markets. Media coverage tailored for global audiences enhances cross-border recognition and facilitates partnerships, making PR an essential tool for growth beyond domestic markets.
As Indian startups scale, a strong PR strategy facilitates global recognition. Spynn’s international media reach helps startups gain traction in new markets and attract foreign investors. This is especially crucial for sectors like Fintech and Edtech, where global expansion is key to success.
A well-executed PR strategy strengthens a startup’s digital footprint, ensuring a consistent and engaging presence across platforms. Matteo Ferretti highlights the importance of balance, “A successful PR approach integrates both digital and traditional media to maximize impact and audience engagement.“
Ethical Considerations and Future Trends
Transparency and ethical storytelling are vital in PR. Startups must ensure authenticity in their messaging to build lasting trust. Spynn upholds ethical PR practices that align with principles of sustainability and integrity.
Indian startups must adapt to evolving PR trends, including AI-driven outreach, digital media dominance, and deeper media relationships. As competition grows, startups that take advantage of PR will have a better standing for long-term success.
Spynn’s PR strategies equip Indian startups with the tools to navigate funding surges, enhance credibility, and drive growth. By securing impactful media coverage and managing reputation effectively, startups can strengthen investor confidence and expand their market presence. As India’s startup ecosystem evolves, PR remains an indispensable asset for sustained success.
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