Business

Stan Bharti: Prospecting for Potential

Published

4 years ago

January 18, 2021

Canadian businessman Stan Bharti has built a career in discovering, funding, and cultivating projects in the sectors of mining, agriculture, energy, finance, and technology. He is well known in the industry for his ability to acquire finance, restructure, and succeed with emerging high-potential startups and struggling companies alike. A professional engineer in both North America and Europe, Mr. Bharti has a blend of industry-specific technical expertise and a general aptitude for management, operations, and finance. Through this integrated approach, Mr. Bharti has reached great strides in his over 30 years in the industry, being a recognized financier in Canada responsible for listing over 50 companies in various stock markets all over the world. This breadth of experience has contributed even further to Mr. Bharti’s continuing success, who has invested and raised over US$10 billion in the last ten years.

Since 1995, Mr. Bharti has applied his unique managing and financing approach to Forbes & Manhattan Inc., an international merchant bank and finance house where he serves as founder and executive chairman. Initially based in Toronto, the company has grown to establish offices in London, New York, Moscow, and Los Angeles in order to handle its wide variety of projects from all over the world. Thus far, the company has had projects on six continents, with its current focus being the Americas, Africa, Europe, and countries of the former Soviet Union.

Today, Forbes & Manhattan is renowned for its ability to rapidly bring projects to success and currently handles over 20 companies in the sectors of natural resources, infrastructure, energy, and technology. A significant contributor to this success is Mr. Bharti’s adoption of his unique integrated technical approach to the company philosophy. To this end, the company employs over 1,000 professional staff, including the world’s finest engineers, geologists, software developers, investment bankers, and financiers. Through this highly varied and diverse international team, Mr. Bharti ensures that F&M is always equipped with the necessary technical expertise to handle all aspects of financing and management for their equally wide variety of clients.

Mr. Bharti not only works to cultivate the sustained success of his client companies but also that of the world at large. Social responsibility is a core element of Mr. Bharti’s personal and corporate philosophy. Mr. Bharti goes beyond just funding the world’s high-potential companies to achieve this goal, being a major contributor to charities around the globe. Since 2010, The Bharti Charitable Foundation has ensured that F&M gives back to its communities. Through this foundation, Mr. Bharti has financed advocacies that aim to maintain nature and wildlife and help children in some of the world’s poorest developing countries.

While Mr. Bharti has had over 30 years of experience in finding and cultivating potential in emerging companies, he has also used such talents in a different manner. In 2012, Mr. Bharti collaborated with Laurentian University of Greater Sudbury, Canada, to establish the Bharti School of Engineering. Through this school, Mr. Bharti hopes to help aspiring youth become engineers who will write their own success stories with the pen of sustainability and social responsibility.

Beyond this, Mr. Bharti continues his professional and charitable efforts through his membership in several charitable and business boards in North America and the United Kingdom, and he is also a member of the global leadership community Young Presidents Organization (YPO). Mainly spending time between Los Angeles and Toronto, Mr. Bharti has also learned to speak fluent Russian and conversational Finnish and Spanish due to his history of international work.

In June of 2018, Mr. Bharti was even awarded the status of Honorary Consul of Kazakhstan to Canada as recognition for his work in providing business opportunities in Kazakhstan.

On top of the heavy workload of managing his firm and his charity, Mr. Bharti works hard to ensure that he keeps a balance in spending time with his family, who also help him manage his foundation. You can find out more about Stan Bharti by visiting the website of his company, Forbes & Manhattan Inc., as well as that of his charity, the Bharti Charitable Foundation.

Business

Spynn’s PR Playbook for Startups Turning Funding into Market Leadership

Published

2 weeks ago

March 27, 2025

Matthew Wiles

Byline: Jennyfer Ann Valencia

The recent funding boom in India, where startups raised over $428 million between March 10 and March 15, 2025, reinforces the critical role of public relations (PR) in securing investor confidence and enhancing visibility. As competition intensifies, effective PR strategies help startups differentiate themselves and build a strong market presence.

Spynn, a PR agency for startups specializing in securing top-tier media coverage, enables startups to craft compelling narratives that attract investors and maintain a positive brand image.

The Role of PR in Startup Funding

A recent survey conducted by Spynn found that startups with a strong PR strategy are significantly more likely to secure funding rounds than those without. According to the research, nearly 70% of investors say media visibility and brand credibility helped their decision-making process. This highlights PR’s direct impact on a startup’s ability to attract investment.

PR helps startups articulate their value to investors by securing media coverage and highlighting their growth potential. High-profile placements lend credibility and set up startups’ potential, making them more attractive to investors. For instance, a well-publicized success story from a startup like Zolve, one of the top funding recipients, can drive further investor interest and strengthen its brand.

India’s funding surge spans sectors including Batterytech, Edtech, Gaming, Apparel, Aerospace, Manufacturing, Fintech, Energy, and Travel. While this presents opportunities, it also brings scrutiny. Startups must manage their reputations effectively, ensuring consistency in their messaging across media platforms. As a PR agency for startups, Spynn’s expertise in reputation management helps businesses navigate these challenges by maintaining a cohesive brand identity and reinforcing investor trust.

Establishing Credibility Through Media Placements

Research from Spynn also revealed that startups that get featured on Forbes, Business Insider, and other top-tier publications experience a 50% increase in inbound investor inquiries within six months. This shows the value of securing strategic media placements to reinforce credibility and market positioning.

Strong media coverage bolsters a startup’s credibility, reinforcing its market positioning and investor confidence. Spynn ensures startups secure coverage in authoritative outlets, helping them establish themselves as thought leaders. Beyond initial publicity, Spynn focuses on building long-term relationships with media, ensuring sustained visibility and brand consistency.

Spynn’s CEO, Matteo Ferretti, emphasizes the role of storytelling, “Effective PR is about coverage and creating narratives that resonate with audiences. Startups must highlight their unique value and demonstrate how they solve real-world problems.”

PR for Growth and Global Expansion

Spynn’s data indicates that startups leveraging international PR strategies are twice as likely to successfully attract foreign investors and expand into new markets. Media coverage tailored for global audiences enhances cross-border recognition and facilitates partnerships, making PR an essential tool for growth beyond domestic markets.

As Indian startups scale, a strong PR strategy facilitates global recognition. Spynn’s international media reach helps startups gain traction in new markets and attract foreign investors. This is especially crucial for sectors like Fintech and Edtech, where global expansion is key to success.

A well-executed PR strategy strengthens a startup’s digital footprint, ensuring a consistent and engaging presence across platforms. Matteo Ferretti highlights the importance of balance, “A successful PR approach integrates both digital and traditional media to maximize impact and audience engagement.“

Ethical Considerations and Future Trends

Transparency and ethical storytelling are vital in PR. Startups must ensure authenticity in their messaging to build lasting trust. Spynn upholds ethical PR practices that align with principles of sustainability and integrity.

Indian startups must adapt to evolving PR trends, including AI-driven outreach, digital media dominance, and deeper media relationships. As competition grows, startups that take advantage of PR will have a better standing for long-term success.

Spynn’s PR strategies equip Indian startups with the tools to navigate funding surges, enhance credibility, and drive growth. By securing impactful media coverage and managing reputation effectively, startups can strengthen investor confidence and expand their market presence. As India’s startup ecosystem evolves, PR remains an indispensable asset for sustained success.