Business

Setting the Record Straight About Gurvin Singh Dyal’s (Mr. Gurvz) Innocence in Involvement with INFINOX

Published

3 years ago

February 18, 2022

People have an affinity toward creating and consuming stories ingrained in the very core of their being. It would be safe to say that stories are what helped humans become humans, seeing how it’s stories that enabled people to transfer knowledge between generations, increasing people’s chances of dealing with whatever life threw at them. Today’s stories might not be that critical to survival, but they still have the power to affect lives, for better and for worse.

Gurvin Singh Dyal (Mr. Gurvz), a medical student turned entrepreneur and affiliate marketer, has recently found himself at the center of a story that had everything a modern narrative needs to attract attention. A group of people lost close to 4 million pounds in an investment scheme that proved to be too good to be true.

Gurvin Singh, now the CEO of Academy2Earn, had the unfortunate role of being the affiliate marketer in charge of getting people to sign up for the investment program. When the program crashed and burned, he was left holding the bag as the face of the endeavor. Since then, he’s been silent on advice from his legal team but has now decided to set the record straight on his involvement.

Taking to Instagram, Singh published his account on his role in the events and circumstances that led to many people losing their money. First, he clarified that he wasn’t an investment guru, but an affiliate marketer. He was approached by a person who worked for INFINOX, as well as a second person who he believed also worked for INFINOX but turned out to be a fellow affiliate marketer who was profiting from Gurvin Singh’s introductions to the program.

Having been presented with impressive facts and figures, Gurvin Singh decided to join the venture on an introducer agreement. The contract he signed was with a company that wasn’t the INFINOX registered in the UK, but another entity he believed operated as part of the same company. After working with them for just under four months, in October 2019 he stopped getting payments and eventually terminated his involvement, even though he retained some access to the communication channels used by investors.

As a final note, Gurvin Singh (Mr. Gurvz) made sure to clear up that he didn’t handle any money. He wrote that “all clients signed Limited Powers of Attorney provided by INFINOX, which clearly outlined who was trading on their behalf and handling their accounts,” implying that it wasn’t him.

While there’s still much left unclear about the whole situation, Singh’s account gives a couple of valuable takeaways and only adds to the cautionary tale of risks, rewards, and shady deals. While he stopped short of recounting how the situation affected his life, it’s within reason to believe that, much like the people who invested the money, Gurvin would prefer if none of this ever happened.

Business

Spynn’s PR Playbook for Startups Turning Funding into Market Leadership

Published

2 days ago

March 27, 2025

Matthew Wiles

Byline: Jennyfer Ann Valencia

The recent funding boom in India, where startups raised over $428 million between March 10 and March 15, 2025, reinforces the critical role of public relations (PR) in securing investor confidence and enhancing visibility. As competition intensifies, effective PR strategies help startups differentiate themselves and build a strong market presence.

Spynn, a PR agency for startups specializing in securing top-tier media coverage, enables startups to craft compelling narratives that attract investors and maintain a positive brand image.

The Role of PR in Startup Funding

A recent survey conducted by Spynn found that startups with a strong PR strategy are significantly more likely to secure funding rounds than those without. According to the research, nearly 70% of investors say media visibility and brand credibility helped their decision-making process. This highlights PR’s direct impact on a startup’s ability to attract investment.

PR helps startups articulate their value to investors by securing media coverage and highlighting their growth potential. High-profile placements lend credibility and set up startups’ potential, making them more attractive to investors. For instance, a well-publicized success story from a startup like Zolve, one of the top funding recipients, can drive further investor interest and strengthen its brand.

India’s funding surge spans sectors including Batterytech, Edtech, Gaming, Apparel, Aerospace, Manufacturing, Fintech, Energy, and Travel. While this presents opportunities, it also brings scrutiny. Startups must manage their reputations effectively, ensuring consistency in their messaging across media platforms. As a PR agency for startups, Spynn’s expertise in reputation management helps businesses navigate these challenges by maintaining a cohesive brand identity and reinforcing investor trust.

Establishing Credibility Through Media Placements

Research from Spynn also revealed that startups that get featured on Forbes, Business Insider, and other top-tier publications experience a 50% increase in inbound investor inquiries within six months. This shows the value of securing strategic media placements to reinforce credibility and market positioning.

Strong media coverage bolsters a startup’s credibility, reinforcing its market positioning and investor confidence. Spynn ensures startups secure coverage in authoritative outlets, helping them establish themselves as thought leaders. Beyond initial publicity, Spynn focuses on building long-term relationships with media, ensuring sustained visibility and brand consistency.

Spynn’s CEO, Matteo Ferretti, emphasizes the role of storytelling, “Effective PR is about coverage and creating narratives that resonate with audiences. Startups must highlight their unique value and demonstrate how they solve real-world problems.”

PR for Growth and Global Expansion

Spynn’s data indicates that startups leveraging international PR strategies are twice as likely to successfully attract foreign investors and expand into new markets. Media coverage tailored for global audiences enhances cross-border recognition and facilitates partnerships, making PR an essential tool for growth beyond domestic markets.

As Indian startups scale, a strong PR strategy facilitates global recognition. Spynn’s international media reach helps startups gain traction in new markets and attract foreign investors. This is especially crucial for sectors like Fintech and Edtech, where global expansion is key to success.

A well-executed PR strategy strengthens a startup’s digital footprint, ensuring a consistent and engaging presence across platforms. Matteo Ferretti highlights the importance of balance, “A successful PR approach integrates both digital and traditional media to maximize impact and audience engagement.“

Ethical Considerations and Future Trends

Transparency and ethical storytelling are vital in PR. Startups must ensure authenticity in their messaging to build lasting trust. Spynn upholds ethical PR practices that align with principles of sustainability and integrity.

Indian startups must adapt to evolving PR trends, including AI-driven outreach, digital media dominance, and deeper media relationships. As competition grows, startups that take advantage of PR will have a better standing for long-term success.

Spynn’s PR strategies equip Indian startups with the tools to navigate funding surges, enhance credibility, and drive growth. By securing impactful media coverage and managing reputation effectively, startups can strengthen investor confidence and expand their market presence. As India’s startup ecosystem evolves, PR remains an indispensable asset for sustained success.