Lifestyle
Right Way to Wash Your Face: 7 Mistakes You’re Making
The extensive amount of face wash options can be overwhelming, there are lotions, milks, scrubs, foaming mousses, oils, wipes, motorized brushes, and more. However, even with all the advances in products, many of us are still sticking to the same face-wash techniques we grew up with. But now, you will know better. Educate yourself against these # mistakes you’re making and get squeaky clean skin.
Mistake 1: Wash and Go
Washing your face isn’t just a one-step process. Cleansers don’t usually remove all traces of makeup, so you’re in danger of leaving your pores clogged if you don’t remove makeup first. Use an oil-based cream, a cleansing oil, or even a makeup remover wipe to dissolve sunscreen and makeup. Then follow with lukewarm water and dime-size amount of cleanser on your fingers or a clean, damn washcloth. Rinse and dry with a soft paper towel if you’re acne-prone.
Mistake 2: Closing Your Pores
Sorry, ladies, but you can’t open or “close” your pores by massaging your face or splashing it with cold water. As a matter of fact, extreme heat can exaggerate problems like rosacea and redness. However, mild steam can help soften hardened oil in pores. So, it’s still not a bad idea to cleanse in the shower.
That said, mild steam can help soften hardened oil in pores, so it’s never a bad idea to cleanse in the shower.
Mistake 3: Picking Cleanser According to Skin Type
No matter what type of skin you have, there are certain ingredients that should never be in your face wash, including: fragrance, which can be irritating; parabens, since they’re potentially toxic preservatives; or harsh soap, it’s drying. If the cleanser fits that bill, it should work for any skin type, and the formula itself, whether cream, lotion, foaming, etc. is more of a personal preference. However, people with dry skin may prefer formulas with extra moisturizers, like glycerin or shea butter. And those with oily skin may want a foaming wash, since it leaves skin feeling superclean.
Mistake 4: Grainy Scrubs to Exfoliate and Smooth
A salicylic or glycolic acid cleanser is much gentler and more effective than grainy scrubs which are often too harsh on your skin. The thick grainy formulas can actually exaggerate the appearance of pores as well. Depending on your skin type and sensitivity, use the salicylic or glycolic acid cleansers once or twice a week, and adjust depending on how your skin is looking and feeling.
Mistake 5: Using Toner
An alcohol-based toner strips your skin of natural oils. Gentle toners calm the skin and balance pH levels, but most cleansers take care of this step for you.If you must use a toner, stick with gentle, alcohol-free versions.
Mistake 6: Brushing Your Skin Daily
A brush removes oil, dirt, and dead skin better than your hands can, plus it’s gentler than most exfoliating cleansers or scrubs. In short, they are great, but they should be used sparingly. Constant exfoliation can cause inflammation. In addition, make sure you rinse and air-dry after use to keep the brush bacteria-free.
Mistake 7: Spending a Fortune
You know those top-quality ingredients, like retinol or antioxidants? Don’t waste money on them for products that you’ll just be washing down the drain. Save the pricier ingredients for leave-on products like serums and creams and always read beauty product reviews before going to buy any beauty product, because they are most effective when concentrated on the skin.
Are there any switches you’ve made in your skin care routine lately? Let us know in the comments!
Lifestyle
Crafting a Greener Glow: Alternative Therapies’ Sustainable Skincare Revolution
Byline: Avery Lim
Photo Credit: Alternative Therapies
Sustainability is an ongoing theme in a world that finally answers the environment’s call to action. From toning down single-use plastics to making subtle yet powerful lifestyle changes, modern society means business when it comes to the green revolution.
The skincare industry, in particular, is pitching in by resorting to clean beauty. From Greece to the Netherlands, Amalia Pavlidou stumbled upon a revelation. As she browsed rows of natural products, the idea for Alternative Therapies began to take shape—a skincare line rooted in nature, yet forward-thinking in science.
The Evolution of a Conscious Skincare Movement
As consumers demand more transparency in their beauty routines, the natural and vegan skincare market is booming. Alternative Therapies finds itself at the heart of this eco-conscious shift.
“When we started, it was not just about creating products—it was about driving a movement that would help put the world on track toward healing,” says Amalia Pavlidou. “I wanted to prove that luxury and sustainability can coexist without canceling each other out.”
This philosophy shines through in every detail, from the company’s recyclable glass packaging to its commitment to avoiding harmful chemicals like parabens and sulfates. One of the flagship products, the vitamin C serum, is a true reflection of this concept, blending 2% natural Vitamin C, ferulic acid, and sea-buckthorn to deliver both radiant skin and a clean conscience.
Alternative Therapies, once a small player, has utilized this trend, entering the competitive U.S. market this year. “There is a deep-rooted connection between nature and self-care in Greek culture,” explains Pavlidou. “We are bringing that tradition to the global stage, blending it with progressive science.”
The Rise of Eco-Beauty
Amalia Pavlidou’s plan for progress in the industry—one where luxury does not compromise ethics—has attracted a growing community of supporters. As Alternative Therapies expands its presence in the U.S., it remains grounded in its mission to redefine beauty standards.
“When I started this, I was hoping to do more than simply build a business—I wanted to build a legacy,” reflects Pavlidou. “Apart from looking good, beauty should be about feeling good and doing good.”
Now the question is not whether the beauty industry will embrace sustainability—it is how quickly it can catch up with pioneers like Alternative Therapies taking the reins. With its commitment to changing the world with mild ingredients, the brand is crafting a greener glow, lighting the way for a more conscious industry. To that effect, it is evident that luxury and beauty can be synonymous.
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