Lifestyle

Music & Muscles, How This Young New Yorker Raised The Bar

Published

4 years ago

May 25, 2021

Time is the one thing you can never get back. Nobody knows this lesson as well as Oren B. Segal, who has accomplished more in his twenty-one years than most have in their entire lives. While he is currently a full-time student, fitness enthusiast, model, and personal brand owner, he started building towards success from the age of six years old. Oren was taught to play the violin at this age and continues to do so to this day. Taking the lessons of practice and hard work into his adulthood, he eventually saw his string quartet showcase with the famous Kronos Quartet.

His legacy wouldn’t end with this massive accomplishment, although Oren continues to play music to this day, he found himself interested in breaking into the modeling and fashion industries. “I was made fun of and picked on as a kid, but didn’t let that stop me from following my dreams,” says Oren. Although his dreams of becoming a musician and model at a young age seemed far-fetched, he sought out to accomplish just that and more. He eventually found himself often in front of the camera, modeling for friends and local clothing brands, using his network of friends to boost his success.

During the ongoing pandemic, Oren was faced with the difficulty of his life slowing down significantly. Being used to constant work and busy schedules suddenly freezing led Oren to explore options. He picked up a job at TONE HOUSE, while maintaining his role as a full-time student. After he considered joining the US Navy, as a way to keep his mind and body occupied.

In entering the modeling world, Oren was constantly put in a position where he felt he needed to raise the bar. Constantly following fashion trends wasn’t the path that Oren wanted to take, and decided it was best to stay true to his own personal style and build his personal brand off that. By spreading kindness and remaining humble, and from the blood and sweat from the gym to his personal life, Oren’s mindset is that there will always be good things and bad things in life, but it’s more important to look at the light rather than the darkness.

Lifestyle

Crafting a Greener Glow: Alternative Therapies’ Sustainable Skincare Revolution

Published

5 hours ago

December 25, 2024

Michelle Langton

Photo Credit: Alternative Therapies

Byline: Avery Lim

Photo Credit: Alternative Therapies

Sustainability is an ongoing theme in a world that finally answers the environment’s call to action. From toning down single-use plastics to making subtle yet powerful lifestyle changes, modern society means business when it comes to the green revolution.

The skincare industry, in particular, is pitching in by resorting to clean beauty. From Greece to the Netherlands, Amalia Pavlidou stumbled upon a revelation. As she browsed rows of natural products, the idea for Alternative Therapies began to take shape—a skincare line rooted in nature, yet forward-thinking in science.

The Evolution of a Conscious Skincare Movement

As consumers demand more transparency in their beauty routines, the natural and vegan skincare market is booming. Alternative Therapies finds itself at the heart of this eco-conscious shift.

“When we started, it was not just about creating products—it was about driving a movement that would help put the world on track toward healing,” says Amalia Pavlidou. “I wanted to prove that luxury and sustainability can coexist without canceling each other out.”

This philosophy shines through in every detail, from the company’s recyclable glass packaging to its commitment to avoiding harmful chemicals like parabens and sulfates. One of the flagship products, the vitamin C serum, is a true reflection of this concept, blending 2% natural Vitamin C, ferulic acid, and sea-buckthorn to deliver both radiant skin and a clean conscience.

Alternative Therapies, once a small player, has utilized this trend, entering the competitive U.S. market this year. “There is a deep-rooted connection between nature and self-care in Greek culture,” explains Pavlidou. “We are bringing that tradition to the global stage, blending it with progressive science.”

The Rise of Eco-Beauty

Amalia Pavlidou’s plan for progress in the industry—one where luxury does not compromise ethics—has attracted a growing community of supporters. As Alternative Therapies expands its presence in the U.S., it remains grounded in its mission to redefine beauty standards.

“When I started this, I was hoping to do more than simply build a business—I wanted to build a legacy,” reflects Pavlidou. “Apart from looking good, beauty should be about feeling good and doing good.”

Now the question is not whether the beauty industry will embrace sustainability—it is how quickly it can catch up with pioneers like Alternative Therapies taking the reins. With its commitment to changing the world with mild ingredients, the brand is crafting a greener glow, lighting the way for a more conscious industry. To that effect, it is evident that luxury and beauty can be synonymous.