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MIRA BEAUTY Raises $9M in Funding from Unilever Ventures and 14W

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MIRA BEAUTY, the most comprehensive beauty shopping platform for everything makeup & skincare, has announced that they have raised $9 million in fresh funding.

The funding round was led by Unilever Ventures and 14W. The company plans to use the fresh capital injection in order to “take a verticalized approach to beauty shopping,” the company recently said in a statement. MIRA’s plans include phasing out the beta mobile app, redesigning their web site, and expanding user growth.

MIRA BEAUTY launched live online back in 2019 with a very distinct goal to really help increase engagement in e-commerce. Their beauty app is set up to guide users through a question-and-answer process that results in more personalized makeup & skincare product recommendations. Consumers can also access millions of real user ratings & reviews from people who look similar or have similar skin types so they can choose the beauty products that are likely best suited for their personal needs.

“Beauty consumers increasingly want to interact with brands and purchase products online in a way that feels authentic, frictionless and collaborative, and today’s specialty retailers, direct-to-consumer stores and marketplaces are ill-equipped to retrofit their businesses to this new reality,” said Mira cofounder and chief executive officer Jay Hack in a statement.

Ally Tam, who led the deal for 14W, compared MIRA BEAUTY to Netflix, noting that the service provides “exactly what you want to see.”

“We believe this new capital will help the company scale their services to meet the demands of a rapidly growing online audience,” she added.

MIRA BEAUTY is on a quest to capture and impart the knowledge, insights, and experiences of the worldwide beauty community. A resource where transparency and authenticity meet, MIRA empowers its members to learn more about beauty topics that are important to them and to find the right beauty solutions more quickly, easily, and inclusively than ever before.

MIRA BEAUTY is the world’s first universal beauty store and collaborative library for makeup and skincare – made up of over 100,000 products and counting, which then helps to translate over 10 million product pages, reviews, and videos into one clear, simple, and personalized shopping experience. Community members (professionals to novices) are able to add products, post reviews, and answer each other’s questions based on their own, unbiased experience, all while shopping for the best products for their unique features and approach to beauty.

For more information, please visit MiraBeauty.com

The idea of Bigtime Daily landed this engineer cum journalist from a multi-national company to the digital avenue. Matthew brought life to this idea and rendered all that was necessary to create an interactive and attractive platform for the readers. Apart from managing the platform, he also contributes his expertise in business niche.

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Business

Mega Construction Projects That Relied on Advanced Crane Technology

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When it comes to large-scale construction projects, the right equipment can make all the difference. From towering skyscrapers to massive bridges and complex infrastructure developments, cranes play a crucial role in lifting, transporting, and positioning heavy materials with precision and efficiency. As technology has advanced, so too has crane engineering, allowing for safer and more ambitious builds. In the points below, we take a closer look at some of the world’s most impressive mega construction projects that relied on cutting-edge crane technology to bring them to life.

Burj Khalifa – Dubai, UAE

Standing at a staggering 828 metres, the Burj Khalifa remains the tallest building in the world. Constructing such a colossal structure required cranes that could operate at extreme heights. Specialised luffing-jib tower cranes were employed to lift materials hundreds of metres into the air, battling high winds and desert heat. These cranes were anchored to the structure itself as it rose, ensuring stability and precision throughout the build.

Sydney Metro – Australia

As Australia’s largest public transport infrastructure project, the Sydney Metro has transformed the way people move around the city. The project required massive tunnel boring machines (TBMs) to carve underground routes, but just as critical were the cranes used to transport and position enormous precast concrete segments. Mobile and crawler cranes with advanced hydraulic systems played a key role in assembling stations and track infrastructure with minimal disruption to existing road networks.

Hong Kong-Zhuhai-Macau Bridge – China

This engineering marvel, stretching 55 kilometres across the Pearl River Delta, is one of the longest sea crossings ever built. Given its scale, floating cranes with immense lifting capacity were used to position pre-fabricated bridge sections. Some of these cranes had lifting capabilities exceeding 3000 tonnes, demonstrating the sheer power and precision required for such a complex marine project.

The Panama Canal Expansion – Panama

The expansion of the Panama Canal was one of the most ambitious infrastructure projects in recent history, involving the construction of massive new lock chambers. Gigantic gantry cranes were used to install the enormous steel lock gates, some weighing over 3000 tonnes. These cranes had to operate with pinpoint accuracy to ensure the seamless functioning of the canal’s new locks, allowing for the passage of larger vessels.

Hinkley Point C Nuclear Power Station – UK

The construction of this next-generation nuclear power plant has required some of the world’s most advanced heavy-lift cranes. The site features one of the largest land-based cranes in the world, capable of lifting reactor components that weigh hundreds of tonnes. These high-tech cranes have been crucial in ensuring the safe and efficient assembly of the plant’s intricate infrastructure.

The Role of Advanced Crane Technology in Modern Construction

Each of these projects would have been impossible without the evolution of crane technology. Innovations such as digital load monitoring, autonomous operation, and enhanced safety systems have allowed cranes to handle heavier loads with greater precision than ever before. For companies tackling complex construction projects, working with an experienced crane hire provider is essential. Businesses like Sventek Cranes offer cutting-edge crane solutions, ensuring that even the most ambitious projects can be completed safely and efficiently.

Mega construction projects continue to push the limits of engineering and design, and advanced crane technology remains at the heart of these achievements

Whether it’s lifting components for a record-breaking skyscraper or positioning bridge segments over open water, cranes will always be an integral part of building the world’s most remarkable structures. By leveraging state-of-the-art crane systems, today’s construction industry is making the impossible possible – one lift at a time.

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