Business

Know What You Want And Then Chase It: Glizz

Published

3 years ago

March 5, 2022

Glizz shares why you should do what you need to do so you can do what you want to do.

The year 2020 has got a lot to be remembered for. The world saw a situation it might not see in the coming century. The negatives are known to all but only a few know the positive impact this year has had. It gave a lot of time to people who wanted to pursue their artistry passion. It proved to be a useful year for people who wanted to experiment with their lives. One such music artist is Glizz who invested himself in his career to reap the sweet fruits.

Who Is Glizz?

The 21-year-old rapping artist released his first video two years ago. He is young and wild, in that youthfulness, he released his first song. Glizz didn’t hold any expectations from his first song but people really liked it. He got a great appreciation for the song, more than 1000 plays on SoundCloud and he was only partially devoted to it. He wondered what would happen if he was fully committed to his passion! With this thought, he released his first official real video. It hit 14k on YouTube which led him to rap. He took rapping more seriously then and shot more videos. The more work he did, the more people liked him. He then shot his song ‘Yeah Right’ which gave him his unique identity. This video was shot in California and everyone knew that Glizz was rising to his potential. He was recognized by his audience.

Story Now And Ahead

Since childhood, Glizz knew he was a leader and not a follower. He had the vision to make money and to never go broke. It was in him since youth, and this was the unusual thought in his mind that made him act and move differently then most. Today, he tries to inspire others by being himself. He is competitive and that’s what has helped him become who he is today.

Glizz renames pandemic as band-emic since it was a good time for him to take a break along with the rest of the world. He honed his creativity and kept making songs. He was in the studio for most of the time and paid attention to his health as well. He is typically called a rapper but he likes to think of himself as an artist. According to him, anybody can decide to book a studio, drop a song and be a rapper, but the artist also pays attention to his people and very close attention to his craft. Being an artist takes much more than being just a rapper, with much more creativity. With all this, Glizz believes that one should always take chances because chances make champions. They should do what they need to do so that they can do what they want to do, just how he did. Nonetheless, one should visualize and look at their actions. They should stay productive and chase their goal.

For the coming years, Glizz has got a number of plans and he wants to be more into music. He wants to learn more and figure more things out cinematically with videos. He has been taking his art more seriously and using his young age to be more invested. He wants to launch his business in the coming years with the goal to contribute to this world.

Business

Spynn’s PR Playbook for Startups Turning Funding into Market Leadership

Published

3 weeks ago

March 27, 2025

Matthew Wiles

Byline: Jennyfer Ann Valencia

The recent funding boom in India, where startups raised over $428 million between March 10 and March 15, 2025, reinforces the critical role of public relations (PR) in securing investor confidence and enhancing visibility. As competition intensifies, effective PR strategies help startups differentiate themselves and build a strong market presence.

Spynn, a PR agency for startups specializing in securing top-tier media coverage, enables startups to craft compelling narratives that attract investors and maintain a positive brand image.

The Role of PR in Startup Funding

A recent survey conducted by Spynn found that startups with a strong PR strategy are significantly more likely to secure funding rounds than those without. According to the research, nearly 70% of investors say media visibility and brand credibility helped their decision-making process. This highlights PR’s direct impact on a startup’s ability to attract investment.

PR helps startups articulate their value to investors by securing media coverage and highlighting their growth potential. High-profile placements lend credibility and set up startups’ potential, making them more attractive to investors. For instance, a well-publicized success story from a startup like Zolve, one of the top funding recipients, can drive further investor interest and strengthen its brand.

India’s funding surge spans sectors including Batterytech, Edtech, Gaming, Apparel, Aerospace, Manufacturing, Fintech, Energy, and Travel. While this presents opportunities, it also brings scrutiny. Startups must manage their reputations effectively, ensuring consistency in their messaging across media platforms. As a PR agency for startups, Spynn’s expertise in reputation management helps businesses navigate these challenges by maintaining a cohesive brand identity and reinforcing investor trust.

Establishing Credibility Through Media Placements

Research from Spynn also revealed that startups that get featured on Forbes, Business Insider, and other top-tier publications experience a 50% increase in inbound investor inquiries within six months. This shows the value of securing strategic media placements to reinforce credibility and market positioning.

Strong media coverage bolsters a startup’s credibility, reinforcing its market positioning and investor confidence. Spynn ensures startups secure coverage in authoritative outlets, helping them establish themselves as thought leaders. Beyond initial publicity, Spynn focuses on building long-term relationships with media, ensuring sustained visibility and brand consistency.

Spynn’s CEO, Matteo Ferretti, emphasizes the role of storytelling, “Effective PR is about coverage and creating narratives that resonate with audiences. Startups must highlight their unique value and demonstrate how they solve real-world problems.”

PR for Growth and Global Expansion

Spynn’s data indicates that startups leveraging international PR strategies are twice as likely to successfully attract foreign investors and expand into new markets. Media coverage tailored for global audiences enhances cross-border recognition and facilitates partnerships, making PR an essential tool for growth beyond domestic markets.

As Indian startups scale, a strong PR strategy facilitates global recognition. Spynn’s international media reach helps startups gain traction in new markets and attract foreign investors. This is especially crucial for sectors like Fintech and Edtech, where global expansion is key to success.

A well-executed PR strategy strengthens a startup’s digital footprint, ensuring a consistent and engaging presence across platforms. Matteo Ferretti highlights the importance of balance, “A successful PR approach integrates both digital and traditional media to maximize impact and audience engagement.“

Ethical Considerations and Future Trends

Transparency and ethical storytelling are vital in PR. Startups must ensure authenticity in their messaging to build lasting trust. Spynn upholds ethical PR practices that align with principles of sustainability and integrity.

Indian startups must adapt to evolving PR trends, including AI-driven outreach, digital media dominance, and deeper media relationships. As competition grows, startups that take advantage of PR will have a better standing for long-term success.

Spynn’s PR strategies equip Indian startups with the tools to navigate funding surges, enhance credibility, and drive growth. By securing impactful media coverage and managing reputation effectively, startups can strengthen investor confidence and expand their market presence. As India’s startup ecosystem evolves, PR remains an indispensable asset for sustained success.