Health

Frog Fuel Collagen Protein Supplements: ‘New Year-New You’ Health Resolutions Demand New Tactic for 2023

Published

2 years ago

January 31, 2023

Engaging the tradition of New Year’s resolutions can be conflicting, discouraging, exhausting—and predictable.

Year after year after year, many of us indulge in excess when it comes to eating, drinking and holiday revelry during the month of December.

Then, come December 26, we’re focusing much of our energy on convincing ourselves that when the coming New Year arrives, as soon as that clock strikes midnight on Jan. 1, in fact, everything is going to change for the better. We will once again be exercising, eating well, getting plenty of sleep and avoiding unhealthy food and drink.

So, uh, how’s that been working for ya so far in 2023? That’s what we thought.

The team at OP2 Labs, developers of Frog Fuel, a clinically-proven, high-quality, nano-hydrolyzed collagen protein supplement, embraces the whole, “New Year-New You” approach to new beginnings for your health. In concept, on paper, it’s all good stuff.

But OP2 Labs is a cutting-edge company that launched as a startup and has been ranked three years running as one of the nation’s 5000 fastest-growing companies.

As such, the team spends too much time on the core mission of Frog Fuel—boosting athletic performance by expediting recovery from workouts and injuries—to get bogged down in New Year’s resolutions mired in old patterns that revolve around the failed philosophy of, “We do things this way because we’ve always done things this way!”

Your “New Year-New You” strategy for health and wellness demands an upgrade. It demands Frog Fuel.

“What you want to be trying are the newest things, the most up-to-date products, based on the most up-to-date science—to get you where you need to be as far as resolutions, your health, your outlook for the coming year are concerned,” said OP2 Labs Chief Marketing Officer Aaron Saari. “You don’t just want to use a nutrition plan from the 1920s, or even the 1990s. You want to use a nutrition plan that someone created in the last year, based on the most up to date studies.”

Frog Fuel has been fortified to be a complete protein, unlike other collagen supplements. And unlike a powder supplement, Frog Fuel is ready-to-drink and highly-concentrated, with four times more protein per liquid ounce than a protein shake.

Frog Fuel is also fully-digestible within minutes of consumption, which is important for anyone striving to keep those New Year’s resolutions. Athletes who incorporate Frog Fuel into their exercise and competition regimen—including gym rats and those who compete in professional football, MMA and triathlons—are left with less sloshing around in their stomachs during and after workouts.

All of this leads back to the promise—or futility—of that New Year’s resolution.

“If you had a hard time doing it last year, or for many years, don’t just try the same thing again this year,” Aaron said. “Try collagen protein instead of whey protein or plant protein; try a ready-to-drink protein instead of a powder; try a company that actually has science backing their products, instead of one that just has some big name tied to it. You have to think far beyond just, ‘New Year-New You.’ You need a new tactic.”

Frog Fuel is your new tactic.

“Frog Fuel is what people are using to reach their goals in 2023,” Aaron said. “It’s what they weren’t using in 2022.”

Visit frogfuel.com for information.

Health

What Sets Why Not Natural Supplements Above Other Supplements Companies in the U.S.

Published

2 months ago

November 21, 2024

Michelle Langton

Photo courtesy of Why Not Natural

By: Georgette Virgo

In an industry plagued by minimal regulation and questionable practices, Why Not Natural Supplements sets a new standard in transparency and scientific excellence. Founded by chemical engineer Kelin Marquet, this female-owned supplement company challenges the status quo with clean and effective formulations backed by rigorous research.

Why Not Natural Supplements’ outlook on supplement creation contrasts starkly with many competitors in the $50 billion U.S. dietary supplement market. The Food and Drug Administration (FDA) does not require pre-market approval for supplements, which leaves consumers vulnerable to potentially ineffective or harmful products. Why Not Natural Supplements has implemented stringent self-imposed standards that go far beyond regulatory requirements.

“We’re on a mission to educate consumers about what a supplement should look like,” says Kelin Marquet. “As a mother of three, I’m motivated by creating supplements that I feel comfortable giving to my own family.”

A Science-First Approach to Supplement Formulation

Why Not Natural Supplements’ commitment to scientific integrity begins with its founder. Marquet’s background in chemical engineering informs every aspect of the company’s product development process.

“I use my background and strong understanding of science to pore through research articles and choose active ingredients that work – not cheap substitutes you usually find in supplements,” Kelin Marquet explains.

This science-first perspective extends to the company’s use of bioavailable forms of nutrients and its emphasis on third-party testing. Why Not Natural Supplements rigorously tests every product—including their best-selling Organic Vitamin D3 Liquid Drops with K2, 4-in-1 Magnesium Complex, Liquid Vitamin A (10,000 IU) with Coconut MCT Oil, and many others—for purity and potency. This practice sets the company apart in an industry where such thorough quality control is far from standard.

Transparency and Clean Formulations

Why Not Natural Supplements’ transparency is evident in its viewpoint on ingredient selection and labeling. The company maintains a list of ingredients that will never appear in its products, including artificial preservatives, colors, flavors, and common allergens.

“It’s not just about what’s in a supplement – it’s essential what’s not in it, too,” Marquet emphasizes. This philosophy extends to the company’s use of clean, minimalist formulations that avoid unnecessary fillers and additives.

The company provides consumers with clear, accurate information about each product’s contents. This level of transparency is rare in an industry where, according to the National Institutes of Health, supplement labels may not always accurately reflect the product’s contents.

Kelin Marquet emphasizes that each product formulation undergoes rigorous scientific scrutiny, with every ingredient serving a specific, research-backed purpose. “We don’t just throw ingredients together because they’re trendy,” Marquet explains. “Every component in our formulas is there for a reason, in its most bioavailable form, and at the optimal dosage.”

Education and Consumer Empowerment

Why Not Natural Supplements’ mission extends beyond creating high-quality supplements to educating consumers about supplement quality and safety. The company uses its social media platforms and website to provide in-depth information about ingredient sourcing, manufacturing processes, and the science behind its formulations.

This educational outlook is particularly crucial in light of the rapid growth of e-commerce in the supplement industry. As online sales platforms capture an increasing market share, the traditional role of natural and specialty retailers as information gatekeepers is diminishing. Why Not Natural Supplements is stepping into this gap, providing consumers with the knowledge they need to understand dietary supplements and find one that best fits their needs.

“We’re not just selling supplements,” Marquet states. “We’re empowering consumers to make informed decisions about their health by showing them exactly what goes into each formula and why.”

In an industry where regulation is minimal and quality can be inconsistent, Why Not Natural Supplements stands out as a company committed to raising the bar through its science-based method, commitment to transparency, and focus on consumer education.

“Our goal is to change how individuals see natural supplements,” Marquet concludes. “We believe that by prioritizing quality, efficacy, and transparency, we can help consumers reclaim their health and trust in their supplements.”