Lifestyle
Eric Oberembt Believes in Authenticity and Becoming The Human You Were Born To Be, Here’s Why

Authenticity and becoming the person you were born to be are highly desirable traits. Most people want to be appreciated for who they are. They want to be supported in becoming the human they were born to be. This endeavor contributes to a holistic well-being that makes you happier. What’s more, authenticity makes you feel fulfilled and boosts your self-esteem.
Eric Oberembt says that everyone should strive to become the human they were born to be. Relentless is his belief; Eric hosts a podcast where he tells people to keep it real or GTFO.
Eric is an entrepreneur, author, business coach, and keynote speaker. He owns several businesses, including D&M Roofing and Siding, in Omaha, NE. He is also the co-founder of the nonprofit “Roofers in Recovery,” the author of two books about residential and commercial roofing, and co-founder of the National Vendor Network “Advanced Roofing Technologies.”
Eric owns the podcast dubbed “Be Authentic or GTFO.” He started the podcast to create a comfortable space where people can have authentic conversations.
Why authenticity
Eric says that if there’s one thing he is sick and tired of, it’s the ‘fake,’ ‘look at me,’ inspirational bullshit. We are a society with people who are accustomed to putting on masks. We make excuses, and some avoid taking action for the fear that things may not work. We may think it’s okay to put on masks and avoid taking action, but to Eric, such behavior doesn’t help you or others.
Eric believes in authenticity because of his life experiences. About 13 years ago, this entrepreneur was struggling with alcohol addiction. Eric always fought alcoholism. But after two failed marriages, he fell into the depths of addiction with no end in sight but jail or death. He started selling cocaine, and at the age of 28, he got arrested for a 4th offense DUI while narrowly dodging drug charges. Eric was looking at 1-5 years in prison. However, after going to a 30-day rehab facility, the judge showed him mercy and didn’t give him the maximum penalty.
While in rehab, Eric says that he experienced this ‘aha’ moment that helped him face reality. It hit him that normal people don’t need rehab. The second time he came face to face with the truth was after a relapse. He got a blow to the head that night, and when he got home the next day, he looked at himself in the mirror and realized that things had to change.
Becoming the human you were born to be
Eric says that becoming the human you were born to be and embracing authenticity helps you achieve success. There may be a talent or a trade that you’re pretty good at but have been postponing as a business venture. When you finally realize that this skill is something you’re good at, you can set up a business that outperforms competitors.
According to Eric, you’re more likely to pursue your passions, believe in yourself, and have confidence in your opinions when you choose to be authentic. So how do you become authentic?
To Eric, you become authentic by being honest with yourself and others. Be confident and comfortable in expressing your own opinion, and keep an open mind about other people’s opinions.
Authenticity requires you to be self-aware. You must be mindful of how your upbringing, home, and environment influence your behavior. This calls for you to ask yourself the tough questions: Are you happy? Does your job give you satisfaction? At what times do you feel like your best self?
You were meant for success
Eric says that if he could take the garbage that was his life and use it to help other humans become the best versions of themselves, then anyone can do it. His life journey taught him never to be afraid to say what he thinks or how he feels about any subject. Eric also learned that others out there need help becoming the human they were born to be. This realization enabled Eric to help hundreds of people through his podcast, coaching, and speaking events.
Curious for more? Connect with Eric via his socials:
Lifestyle
Powerful Corporate Gifting Strategies to Build and Strengthen Business Partnerships

If you want to build and strengthen business partnerships with your clients and top investors, there are a few key steps you must take. One essential strategy is corporate gifting. This simple act goes beyond building a partnership. It will also increase your customer retention rate and promote your business even beyond the shore of your country.
But before you consider gifting any item, there are some strategies to put in place. This will ensure your gift makes a lasting impression and resonates well with your clients. Below are powerful corporate gifting strategies to build and strengthen business partnerships with your clients and top investors.
Choose a Personalized Item
Rather than choosing an ordinary gift for your clients and investors, opt for a personalized item. Customised corporate gifts such as T-shirts, coffee mugs, and bags create a stronger emotional connection than generic gifts. They also leave a more lasting impression than most other gift types.
Imagine how investors and your clients will feel when you beautifully inscribe their image or favorite quotes on a T-shirt. Of course, they will feel valued, appreciated, and ready to invest more in your business.
Consider Their Culture and Background
As an entrepreneur, it’s essential to be culturally competent and sensitive. Your gifts should resonate with your clients’ and investors’ cultural backgrounds. Otherwise, they may be quickly discarded or overlooked. If your investors and audience are predominantly of Black heritage, consider giving them a custom T-shirt featuring a map of Africa or inspirational quotes from iconic Black leaders.
Their religious beliefs are also important. Specific religions may find some images or symbols inappropriate. For instance, if you’re giving a gift to a Muslim investor, avoid designs that include images like pigs, as they are considered offensive in Islamic culture.
Consider a Functional Gift
You should also consider the gift’s functionality. A gift that can be used every day will be more valuable than an impractical one. Even if the gift is expensive but doesn’t have any functional purpose, it won’t serve the purpose it was intended for.
Instead of purely sentimental keepsakes or abstract gifts, consider practical items like pens, notebooks, backpacks, coffee mugs, umbrellas, or water bottles. Just make sure the gift is well-designed and features your brand logo and identity. This not only increases brand visibility but also helps strengthen the connection between you and your investors.
Tie it to a story
Tie your gifts to a story to make them more memorable and emotionally meaningful. For example, if during your business’s early days, your employees always worked tirelessly day and night, you could opt for a custom hourglass. Clients and investors who receive such a gift will appreciate your business’s journey of patience and perseverance.
Offer Quality Gifts
Gifts given to investors or clients who have significantly contributed to your business growth should reflect their value. They shouldn’t be cheap or low-grade items. The gift doesn’t have to be trendy or widely popular, but it should come from a reputable and high-end brand. This will give your gift more credibility. Besides, the recipients will feel comfortable to use the gift among their colleagues.
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