Lifestyle
East Side Hype x Billionaire Boys Club. Hottest New Streetwear Releases in Utah.

COP THIS FIT > https://eastsidehype.com/collections/billionaire-boys-club
Music, Arts, and Fashion Culture is growing rapidly in Utah… With the top ranked economy in the U.S., many entrepreneurs are bringing outside knowledge and influences into the city to fill in the missing areas.
A new store in downtown Salt Lake City called East Side Hype is doing just that. The store is a one-of-a-kind in its location and has capitalized on a niche of offering designer clothes that cannot be found in Utah stores. Founded by High Fashion Austin, the streetwear and sneaker boutique is 100% up to speed with the trending styles seen in fashion capitols of the world. It is a place where you can in-store shop for the clothing brands that celebrities, music artists, Instagram models, etc. are wearing today.

@pammcarolina photographed in BB Club Stellar Pants and Galaxy SS Tee. COP THIS FIT > https://eastsidehype.com/collections/billionaire-boys-club
The store has been gaining recognition and recently teamed up with the brand Billionaire Boys Club. Dozens of new items released on Saturday, February 13th including the Astro and Stardust Joggers & Hoodies, BB Half Moon Jeans, Creamery SS tees, and more! To get to these items first SHOP ONLINE > VISIT THE WEBSITE or visit the store location at 353 W. 200 S., Suite 101, Salt Lake City, UT.

@zahzay_zds photographed in BB Astronaut Zip-Up Hoodie. COP IT HERE > https://eastsidehype.com/collections/billionaire-boys-club/products/bb-astronaut-zip-up-hoodie
BBC makes a great addition to East Side Hype’s already offered brands such as Supreme, Bape, Paper Planes, Essentials and Pink Dolphin. Not only is it fun to shop these designer brands in person; the store’s layout adds much to the shopping experience. The walls are custom painted by professional street artists, and truly give you an out-of-state feeling. The staff goes the extra mile to help you pick out an outfit that you are sure to love. The social atmosphere is great and gives you the sense of having both a stylus and friend.

@cole_sundstrom photographed in BB Half Moon Jeans and BB Astronaut Zip-Up Hoodie. COP THIS > https://eastsidehype.com/collections/billionaire-boys-club/products/bb-half-moon-jeans
East Side Hype is making a wave and playing a large part in Utah’s growing Fashion Culture.
SHOP ONLINE TODAY > http://eastsidehype.com/discount/HBK10?redirect=%2F%3Fafmc%3DHBK10%26utm_campaign%3DHBK10%26utm_source%3Dleaddyno%26utm_medium%3Daffiliate

Follow @eastside_hype on Instagram > https://www.instagram.com/eastside_hype/
Written by HBK Zachery
Published by Display Entertainment, LLC
Lifestyle
Enhance your natural beauty with Paula Shuster at Ace Aesthetics

At Ace Aesthetics, founded by Nurse Practitioner Paula Shuster in NYC, the philosophy revolves around celebrating your unique beauty—imperfections and all. Their approach centers on enhancing what makes patients beautiful, not chasing beauty trends.
Services include Botox, dermal fillers, and revitalizing IV drips that enhance skin glow and boost energy levels. Shuster’s team also offers chemical peels for a brighter complexion, targeting issues like teenage and adult acne scarring and melasma. Additional treatments such as microneedling, PRP, and hair restoration are also available. With in-home appointments complementing their boutique locations, Shuster’s team delivers high-end luxury care throughout New York and now New Jersey. These services, combined with Shuster’s expertise, help patients achieve a naturally refreshed, youthful appearance that radiates confidence while preserving individuality.
Their signature treatment? Paula specializes in “facial balancing,” a technique that uses strategic filler placement to subtly enhance and harmonize facial features. With expert technical precision, she finesses a lifted and refreshed appearance. Focused on subtle enhancements that smooth fine lines and wrinkles, restore lost volume, and enhance facial symmetry.
Helping patients achieve this through a custom-tailored approach and in-depth consultations. Ensuring a thorough understanding of each client’s goals and concerns. These consultations involve detailed facial anatomy mapping, paving the way for personalized treatment plans that minimize risks and maximize desired outcomes.
Her dedication extends beyond her own practice. As a sought-after trainer, she educates medical professionals across the country on safe and effective aesthetic injection techniques. This commitment to continuous learning guarantees that clients receive the most up-to-date and innovative treatments available.
If you’re seeking an aesthetic journey that enhances your existing beauty, prioritizes safety, and fosters lasting confidence, look no further than Paula Shuster at Ace Aesthetics. Follow their practice on Instagram ( @_aceaes_) and (@paulashuster.nyc) or visit their website (aceaes.com) to learn more.
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