Business

Ape Gorilla NFT Project is the Wave of the Future

Published

3 years ago

June 10, 2022

The future is now. Of course, that is ALWAYS true. What is NOT always true is just how innovative and different the companies and people who are forging that future can be. One such entity is the Ape Gorilla Club NFT Project.

Founded by a group of diverse individuals and families who value unity and morality, Ape Gorilla Club is a project like none other before it. Instead of just 3D gorillas to their holders, the project stands for strength, culture, and unity. That is why the creative team behind the project choose ape and gorilla—they see the terms as representing that strength, culture, and unity. And they are ready to launch the project, with 11,337 NFTs, meaning there are 11, 337 NFTs available to enter the Ape Gorilla family. The first 2,000 NFTs grant access to the “Platinum” benefits, offering holders more utility for minting an Ape Gorilla early.

The founders of Ape Gorilla have designed the NFT project to create a community of healing, creativity, and innovation. One of its goals is to give to the community. They offer business and charity grants up to $100,000 in hopes of sparking change in the community. Moreover, they have set up the “Gorilla Fund,” a decentralized platform similar to Go Fund Me, but it allows the public to invest in projects and business proposals via Cryptocurrency that the public believes in with no middle-man fees.

The Ape Gorilla Club (AGC) offers free consulting in Web 3.0 and Blockchain technology to the members of the club. They have access to business assistance software, networking opportunities, and other benefits, such as invitations to high-profile events. Their purpose is to build a family of like-minded individuals focused on a brighter future for everyone.

In addition to the family-like atmosphere and focus on growing the community, Ape Gorilla members have access to some really nice benefits. Some of these include access, both in-person and online, to partner restaurants, clubs, villas, and more. AGC has also launched and is offering “Gorilla Build” which gives members additional resources to build their online presence with Websites, Sales Funnels, Ecom Stores, CRM and Email Marketing campaign builder. Ape Gorilla Club team will also provide consulting for you to assist with building your websites, sales funnels, marketing campaigns, and setting up appointment-booking systems, among other capabilities. In addition, they are also offering a whitelabel solution of GorillaBuild.com and showing the community that they can also run their own SaaS business. Ape Gorilla Club is actively building Unreal-Engine based games to provide future play to earn capabilities to their community. The goal for AGC is to build an upcoming MMORPG game using Unreal Engine and Atavism Online MMO Building platform which will allow members to build with the AGC team and create an online interactive story.

How is the Kingdom of Bhutan involved with the Ape Gorilla NFT project? The answer is simple. The co-founder Leona Choden Wangchuk has been best friends for 12+ years since HighSchool with the Founder of Ape Gorilla, Silvan Schwarz. Leona’s desire is to improve the happiness of her country’s own citizens. Leona Choden Wangchuk is the granddaughter of Her Royal Highness Ashi Pema Choden Wangchuck, and Dasho Leon Rabten is Her Royal Highness son. Both Leona and Leon have created a “Happy Gorilla” Community Based Organization (CBO) Non-Profit organization in the Kingdom of Bhutan. Both Ape Gorilla Co-Founders Dasho Leon Rabten and Leona Choden Wangchuk also serve Bhutan as Desuup, “Guardians of Peace”, which is all about sacrificing one’s own personal gains, for the benefit of others. That’s something Ape Gorilla supports in its long term mission.

Anyone interested in learning more about the club should join their official Keep up with the Ape Gorilla Club on Twitter, and Discord. Please go here for more detailed information and browse their website, apegorilla.com. Interested parties will not be disappointed!

Business

The Key Components of a Successful Digital Marketing Strategy

Published

1 week ago

November 16, 2025

Matthew Wiles

In today’s hyper-connected world, a well-defined digital marketing strategy is essential for any business that wants to grow, build brand trust, and stay competitive. Whether you’re a local retailer, an eCommerce business, or a professional service provider, your online presence plays a major role in shaping how your audience perceives you. For example, industries like legal services are increasingly recognising the benefits of specialised digital marketing for law firms to attract and engage clients in an increasingly digital marketplace.

Below, we explore the key components that make up a successful digital marketing strategy—and how to align them with your business goals.

Clear Objectives and Measurable Goals

Every effective strategy begins with a clear understanding of what success looks like. Your goals might include increasing website traffic, generating leads, improving search engine visibility, or enhancing customer retention. Setting SMART (Specific, Measurable, Achievable, Relevant, and Time-bound) objectives helps ensure that each marketing activity contributes to tangible outcomes.

A Strong Brand Identity

Your digital marketing efforts should reflect a cohesive brand identity that resonates across every channel—your website, social media, email campaigns, and online ads. Consistent visual design, tone of voice, and messaging establish credibility and make your business instantly recognisable.

Search Engine Optimisation (SEO)

SEO remains the backbone of digital visibility. From on-page content optimisation and keyword targeting to technical site health and link-building, SEO ensures your business appears where customers are actively searching. Local SEO, in particular, helps businesses connect with audiences in specific geographic areas—an essential tactic for professionals and service-based businesses.

Engaging Content Marketing

High-quality, relevant content builds authority and nurtures relationships. Blogs, videos, infographics, podcasts, and whitepapers provide opportunities to educate, entertain, and inspire your audience. Great content not only boosts SEO performance but also establishes your brand as a trusted industry leader.

Social Media Engagement

Social platforms allow you to interact directly with your audience, showcase brand personality, and promote your services. The key is to use the right platform for your audience—LinkedIn for B2B engagement, Instagram for visual storytelling, or Facebook for community connection. Regular posting, active engagement, and data analysis are crucial for success.

Paid Advertising (PPC and Social Ads)

Paid campaigns can provide immediate visibility and lead generation, especially when combined with strong targeting and data insights. Tools like Google Ads and Meta Ads Manager allow you to reach specific demographics, remarket to previous visitors, and maximise ROI through ongoing optimisation.

Email Marketing and Automation

Email remains one of the most effective tools for nurturing relationships. Automated workflows can deliver personalised experiences, keeping leads engaged throughout the buyer journey. From newsletters to drip campaigns, consistent and value-driven communication is key.

Data Analytics and Continuous Optimisation

No digital marketing strategy is complete without performance tracking. Tools like Google Analytics, social insights, and CRM data reveal what’s working—and what’s not. Regularly reviewing metrics enables businesses to refine their strategy and continually improve results.

Final Thoughts

A successful digital marketing strategy is more than a checklist—it’s an evolving framework built on research, creativity, and constant learning. When each component works together seamlessly, your business can attract, engage, and convert customers more effectively, while maintaining a powerful and professional online presence.