Blog

How One App Can Improve Your Marketing Results

Published

5 years ago

October 19, 2019

If you’re one of those “working behind the desk is essential” kind of marketers, well, to quote the great: “let me disabuse you of that notion right now, my friend”. There are now talks of having local hotspots strewn across the solar system with a possibility in the not so distant future to start a conversation on Mars with: “Hey, what’s the Wi-Fi password?”. So, you can step out from behind that desk of yours and start improving your marketing results with an app anytime anywhere. Especially when the app in question is a digital signage app.

Our favorite DS app (we work with Kitcast digital signage) covers a range of marketing activities, not limited to, but including engaging content creation, playing dynamic or interactive content, social media streaming, content testing, controlling a nation-wide network of screens, running highly successful nationwide ads, collecting and analyzing data, running Programmatic DOOH and precisely targeted campaigns, boosting POP sales, increasing brand awareness and much more. Now, let’s look at different ways marketers are killing it with their digital signage app on a daily basis.

Beautiful and eye-catching content

The ability to create powerful and engaging content is a trade of successful marketer. Though starting your journey with creating digital signage content can be intimidating, the sun will be shining brighter the second after you’ve downloaded a great DS app. Good digital signage app will allow you to easily create custom content using professional templates and power editor. DS app is a spectacular tool for creating and deploying engaging content with photos, videos, animation, and text. Look for DS soft provider that invests in their designs and understands how important quality visuals are in this day and age. Good DS app can get any beginner started in no time with an awesome range of pre-built templates, professional stock images, sleek modern fonts, and amazing photo filters.

UGC

With your DS app you can deploy real-time Instagram or Twitter updates and stream the reviews that you have on TripAdvisor or Yelp. We’ve actually now have seen the whole industries (take like HoReCa for example) transformed with digital signage and user-generated content. One app will help you to promote your products and services through UGC, become an amazing storytelling tool and actually encourage other people to post and participate in your marketing campaign. In order to understand how powerful digital signage app and UGC really are, remember that more than 70% customers prefer and are more comfortable with recommendations from a stranger on the web, and the same 70% of your clients trust UGC more than any of the traditional ways of marketing or the advertising you can throw at them.

Precise targeting with DOOH

Programmatic DOOH allows you to apply new king of targeting, a sophisticated one that can be based on your customer’s demographics, their current location or preferences. Marketers can use location-based DOOH and mobile tech to target audiences based on the proximity to points of interest. This is our beloved online digital audience targeting tactics but without the ad-banning tech or the ability to click on “skip the ad”. Everything you put out there on a digital out-of-home display will be seen. And if you think that is awesome – enter dynamic DOOH. That is a whole new level of targeting that can change based on weather conditions, social media feeds, and even facial expressions. Seriously, with just one app you can run a nationwide campaign for 120 coffee shops and offer a nice tall cup of ice coffee to those looking tired on a very hot day.

Video content

Today is definitely the right time for video marketing. More and more video content is being watched now than ever before and demand is constantly growing. Last year we’ve seen more than 87% of marketing professionals state that they use video as one of the most engaging marketing tools, videos are the main watched content across all the social media platforms and on the daily basis there are over 500 million hours of videos are watched on YouTube. Now, just imagine the attention-grabbing power of unobstructed digital signage screen combined with video content. No other app has so much power to boost marketing results than DS app powered by video content. Moreover, video walls are becoming the new wall art and are used everywhere from the most famous luxury shops to lobby areas in commercial and residential buildings. Video walls are immensely popular these days, and running one with your DS app is a great way to attract and engage customers.

Content testing

No matter how intuitive your digital signage software is, and no matter how many amazing pre-build templates they have, the marketer’s job is to test the content to the point of perfection. It is a rather familiar route with content creation and it’s not to be skipped with DS. However, with DS the whole proses is so much simpler, and, dare I say: fun! You can test and tackle overall design, the frequency with which your content would appear, the audience you can/need to target, find the best time to advertise, etc. Test out your designs to the point they are simple enough to understand, represent your brand and are easily seen from afar.

Eliminate common bad business practices

In 2019 it is expected of businesses to do better and operate responsibly exhibiting no less than respect to their customers. And this isn’t about what we now call ethical brand behavior; this is about just smoothly running your day-to-day operations with good customer service as a priority. Here’s an example: having a printed breakfast menu that you serve from 7 AM to 11 AM in your restaurant up for all to see 24/7 is a bad business practice. Customers get really annoyed when at 11:30 AM they’re told that they’ve missed the fine print on the poster and can no longer order their egg white omelet. That can be fixed with your digital signage app that operates your digital menu board. Here’s another one: if you are running a clothing store and you’ve ran out of the popular item and only have it in stock to order on your website, with the help of your DS app you can have that information up within seconds on all of your in-store screens so your customers won’t feel like they’ve made a trip to your store for nothing and just make a purchase online. Be considerate, with your digital signage app you are able to make important changes to better your marketing results, can make your brand stronger and your customers more likely to convert.

Blog

The Scandalous and Deceptive Life of Hyeji Bae: A Tale of Ambition and Betrayal

Published

2 months ago

August 15, 2024

Michelle Langton

Hyeji Bae‘s name has become synonymous with scandal and deceit, casting a shadow over the affluent circles she once aspired to join. Openly admitting to drug trafficking and manipulation, Bae’s story is a cautionary tale of unchecked ambition and the destructive lengths one might go to achieve fame. Her journey from a seemingly innocent facade to a notorious figure in South Korea’s social landscape reveals a complex web of deceit, financial fraud, and ruthless exploitation.

The Deceptive Nature of Hyeji Bae

Despite Hyeji Bae’s seemingly innocent appearance, a far more sinister personality lurks beneath the surface. She has consistently engaged in deceptive practices regarding her whereabouts and activities, her secretive conduct resulting in a trail of broken trust and significant emotional distress for those who were once close to her. Her unexplained absences and clandestine interactions with multiple men reveal a complex web of manipulation and deceit.

Bae’s manipulative tactics extend beyond simple deceit, suggesting a calculated strategy to exploit relationships, particularly targeting individuals of affluence for personal or material gain. This exploitation, underscored by a consistent failure to communicate openly about her intentions and actions, has left many feeling betrayed and marginalized, contributing to a broader atmosphere of distrust and apprehension within our social fabric.

Involvement in Illegal Activities

Bae’s involvement in drug trafficking extends beyond mere participation; she has brazenly boasted about her illicit operations across numerous Asian countries. Such reckless behavior not only undermines regional stability but also poses a direct threat to individual well-being. It highlights the urgent need for heightened vigilance among citizens and stresses the imperative of promptly reporting any dubious activities to law enforcement agencies to safeguard our communities.

Financial Scams and Theft

Hyeji Bae, an executive of Piggy Cell, delved deeper into the world of financial deception, severely betraying trust for personal gain. Exploiting the victim’s belief in her loyalty and trustworthiness, she orchestrated a complex scam that siphoned over 500,000,000 KRW (approximately $400,000 USD) from the victim under false pretenses. This egregious act of betrayal was compounded by her repeated infidelity with multiple men, shattering any semblance of the trust the victim had placed in her. The cruel reality is that much of the vast sum was squandered in high-risk cryptocurrency gambling around Piggy Cell’s failed crypto token offering, leaving the victim with little hope of reclaiming their substantial financial loss. Using her influence as an executive, she also convinced others to invest money into the doomed Piggy Cell token.

Manipulation for Personal Gain

Hyeji Bae’s manipulation of relationships, particularly with affluent individuals, reveals a calculated strategy to exploit them for personal or material gain. Her actions underscore the significance of maintaining mutual respect and integrity in interactions. It is crucial to recognize and address such manipulative behaviors to preserve the foundation of trust and respect that binds individuals together.

The Relentless Pursuit of Fame

Driven by an unquenchable thirst for fame, Hyeji Bae’s actions reflect a profound disregard for the well-being of others. Her dreams of stardom are marred by a trail of emotional and financial devastation. Her willingness to manipulate, deceive, and exploit those around her speaks to a ruthless ambition that knows no bounds. Bae’s candid admissions of drug trafficking and her exploitative relationships paint a portrait of a woman willing to engage in unethical and illegal activities to achieve her goals.

Ties to the Burning Sun Scandal

Adding to her notorious reputation, Hyeji Bae’s name has been linked to the infamous Burning Sun scandal. Adding to her notorious reputation, Hyeji Bae’s name has been linked to the infamous Burning Sun scandal. Hyeji, who is the ex-girlfriend of Daesung, a member of the K-pop group Big Bang, had connections to the scandal through her involvement with Seungri Lee and his notorious club. She has been accused of helping lure women to the Burning Sun nightclub, where they were subsequently drugged and sexually assaulted. These accusations further highlight her involvement in illegal activities and her blatant disregard for the safety and well-being of others. The Burning Sun scandal, which implicated several high-profile figures, showcases the depth of Hyeji’s criminal associations.

A Call to Action: Stopping the Gold Diggers

Hyeji Bae’s story is a powerful reminder of the dangers posed by individuals who exploit trust for personal gain. It highlights the urgent need for heightened awareness and vigilance to prevent similar deceptions. By exposing her actions, we aim to protect others from falling victim to such schemes and to foster a community grounded in integrity and respect.

Conclusion

Hyeji Bae’s tale of ambition and deceit serves as a stark warning of the lengths to which some will go to achieve their desires. Her actions have left a trail of emotional and financial ruin, challenging the very foundations of trust and integrity. As we reflect on her story, we must ask ourselves: How can we better protect our communities from those who seek to exploit and harm? Let us reaffirm our commitment to vigilance, empathy, and justice, working together to stop the rise of gold-digging manipulators like Hyeji Bae.