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How technology can help you improve your ability to lead a team in the business

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Leadership can be one of the hardest things to get right when it comes to business. When lots of people come looking to you for an answer, it is important you can come up with the most effective solution to a problem as quickly as possible. The only problem is while lots of people are relying on you to tell them what to do, there are probably very few people you can turn to for help in a situation like this if you are towards the top of the management structure. Luckily, there is a lot of ways technology can help you out of a lot of these situations and help you become a better leader. Here is a look at some of the ways technology can help you improve your business leadership skills such as taking a masters in leadership online course.

Further your education

Once you have left school or college, you might think that is the end of your time in education. You can easily return to college and study many different degrees online without attending any physical classes. For example, you can take a masters in leadership online course from anywhere in the country by simply attending classes and completing assignments online. If you already feel like you have got a lot on your plate leading a team, you might think that you simply do not have time to complete a masters in leadership online course alongside your work and personal life. The reality is these courses do not take too long to complete, with many of them simply taking an academic year to teach you everything you need to know and get you qualified. Another great thing about a masters in leadership online course is you can learn in your own time. Unlike traditional college, with a masters in leadership online you do not have to attend any classes in person at awkward times of the way. Instead, you choose when you complete many of the aspects of the degree, where you complete them, and even what you are doing while you complete them. If you have a long commute on public transport every morning, you could find you could better use this time completing this course while sitting on a train or a bus rather than simply flicking through social media.

By completing a masters in leadership online course, you will learn lots of skills, including how to mentor new recruits, keep on top of what your employees are doing, and even work with teams remotely. The latter of those tasks is seemingly becoming increasingly important as business becomes global and more and more of us are working in offices or even our different homes across the world. On top of this, these degrees will teach you more about how to gain trust, work ethically, and motivate a team. One of the big advantages of learning these skills through a degree program is that you will have something to show for it once you have completed the course. If you decide you want to change jobs in the future or apply for a promotion, a masters in leadership online course will look impressive on any resume. It will show that you are passionate about furthering your skills and will happily put the effort in to improve your productivity within a team. While many degrees like basic qualifications in Math and English are necessary for most jobs, a degree like this could be the cherry on top of the cake that makes you stand out from other candidates when going for a new job.

Keep on track of your team’s progress

When you are leading a team, it is important not just to keep an eye on your own workload. It is also important to keep an eye on the workload of the colleagues that you manage. If they get behind on their work, it will cause you just as many problems as if you got behind on one of your many assignments. That is why it is so important to keep track of your teams’ progress as often as possible. The earlier you catch any potential problems or delays that might mean your team may fail to complete a task effectively before a deadline, the more chance you have of being able to do something about it. If you simply leave it until a few days until the deadline, or you even leave it up to your employees to contact you to say there is a problem, you might find that simply too much time has passed to go back and correct the problem before a set deadline.

To make sure this never happens, there are lots of ways you can monitor your teams progress quickly while using technology. For example, if your colleagues are all working on one shared hard drive, whether that be a physical device or an online cloud system, make sure you also have access to that device. That way, you can simply open any files in progress to check that enough work is being completed that you are confident they will reach the deadline. You will also be able to check that you are happy with the quality of the work being completed, so you can stop any time being spent on any bad ideas that you would have ended up telling your team to redo once they presented the final product.

You can also keep track of the individual progress of each employee from the comfort of your desk. For example, if you work in sales, make sure each employee records the sales they have made at the end of a certain period, whether every week or even every day. That way, as long as you can access that document and as long as it is updated regularly, you can spot which employees are selling enough to reach their targets by the end of the month and which are going to struggle. Of course, if you spot someone who is lagging on their sales target, it’s important to meet with them to see how you can help them improve their sales tactics to make sure they achieve their goals. It is also important that you keep an eye on your best-performing employees as well, as if they reach their monthly goal within a few weeks, they may be tempted to take their foot off the gas and be less productive at work. As you are still paying them for the whole month, even if they achieve their goal within a few weeks, it is important that you can check that they are putting as much effort into every single day. Encourage them to further their skills by taking a masters in leadership online if they have the potential and drive to advance their careers.

Drop-in on as many meetings as possible

Another way technology is having a big impact on the way we work is how we meet up and collaborate with other colleagues and clients. In the offices of most big businesses, there would be boardrooms dedicated to important meetings. They would be set up with enough chairs, enough desk space, and maybe even a sound system and big display to make sure everyone in the room can see and hear every presentation being given. For years, most people have presumed the best and only way to have these meetings are to get everyone together in the same big room. Over the last few years, many people have been ditching the physical meeting room to favor a lot more modern option.

Instead of meeting face to face, encourage your team to hold more meetings on web conferencing software like Zoom, Skype, or Microsoft Teams. The major advantage of this system is you can quickly meet with anybody, no matter where they are in the world and how busy their schedule is. Instead of wasting time traveling to a different office, people can simply join the meeting with a simple click of a button from their laptop or smartphone. Another big advantage to this is that you do not need any of the microphones, large screens or even a big enough room to be able to hold this meeting, saving any business a lot of money in the process.

Once your colleagues are set up on a video conferencing software, it also means that it is a lot easier for you to drop in on meetings to check the progress of your teams. All you need is the code for the room, and you can be in the meeting within seconds. Make sure you attend as many meetings in this way as possible. Not only will it allow you to check that your colleagues are doing what they are supposed to be doing, it also allows you to help shape any ideas from the very beginning of the process. This makes it a lot easier to influence the project than trying to salvage a good compromise from what they have been doing unsupervised.

Allow them an easy way to contact you with concerns

One of the hardest parts of leading a team is that you feel like you have to be in multiple places simultaneously. While things like a masters in leadership online course can teach you all the ways in which you can help your team complete work to the very best of their ability, it cannot allow you to be in two places at once. That means when you are spending time with one section of your team, it can quite easily feel like you are neglecting another part of your team. You may even worry that something might go wrong with that team you are not spending time with, which could, in turn, cause big disruptions to your business.

If you tried to spend time overseeing every one of your colleagues every day, it is highly likely that you simply would not have enough time to delve deep into conversation and discussion about what they are doing. There will also be times where you simply need to complete your own work in your office and do not have time to monitor any of your team’s progress. That is why it is so important to make sure your team has lots of easy options to contact you in case of an emergency. Ensure they know the easiest way to contact you, whether that is ringing the landline on your desk, ringing your smartphone, dropping you an email, or even messaging you via text or WhatsApp.

Ensure they feel confident in contacting you no matter how minor the problem may seem. If a colleague is reluctant to tell you about something over concerns about how you will react, whether it is out of anger that an incident has happened or out of annoyance that they havecontacted you over something so silly, it could mean that you do not learn about important incidents. When problems like this happen, no matter how small they are, it is important to know about them as soon as possible. When picking up the phone or replying to a message from a colleague, always let them know that you appreciate them letting you know and that they should get in touch again if they have any concerns in the future.

Check they are keeping up with the very basics

When it comes to leading a team, one of the most frustrating yet most important parts of being a manager is to make sure your team is well disciplined. You can learn how to manage this through taking a masters in leadership online. To make sure your team are completing work to the best of their ability at their job, it is first important to make sure that they are showing up on time for their job. Software like Microsoft Outlook can show you exactly when a colleague has logged on. This means if your team are all supposed to be logged on at 9am in the morning, you can easily see exactly who has not made it to their desk on time by looking through the color-coded statuses in your contact’s book. This system will let you know if one of your employees has been away from their desk for a long time, whether that is because they are taking extra-long lunch breaks or doing something else, which means they avoid completing their important tasks for the day.

The idea of Bigtime Daily landed this engineer cum journalist from a multi-national company to the digital avenue. Matthew brought life to this idea and rendered all that was necessary to create an interactive and attractive platform for the readers. Apart from managing the platform, he also contributes his expertise in business niche.

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Business

Transform Your Expertise into a Profitable Online Coaching Business with Jon Penberthy

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Transforming your expertise into a successful coaching business requires a strategic approach to monetizing your knowledge, with a strong emphasis on client satisfaction and adaptability to their evolving needs. By prioritizing these factors, you can build a coaching practice that flourishes, provides long-term value to your clients, and supports sustained growth for your business.

The potential for this growth is underscored by the global online coaching market, which was valued at $3.2 billion in 2022 and is projected to reach $11.7 billion by 2032, reflecting a compound annual growth rate (CAGR) of 14% from 2023 to 2032.

Jon Penberthy, founder of AdClients and a leader in online coaching, highlights the significance of the knowledge economy in today’s marketplace. He notes, “The knowledge economy is now worth over half a trillion dollars a year. That means every year, people like you and me are paying others—not for physical products, but for the exchange of knowledge.” This shift presents a compelling opportunity for those willing to leverage their expertise in this evolving market.

Penberthy’s philosophy emphasizes the power of positive thinking and challenges traditional views on credentialism and rigid professional roles. He asserts, “Nowadays you only need to be one step ahead of someone else for them to be willing to hand back some money to learn from you.” His success as a how-to coach exemplifies this approach, showing that with the right mindset, anyone can turn their knowledge into a flourishing business.

Essential Steps to Starting Your Online Business

At the heart of any business plan is the decision about what type of product you will provide in the online marketplace. Jon Penberthy explores various possibilities, from relationship counseling to pet care, ultimately settling on a widely sought-after internet offering: personal health and fitness.

“Let’s say you do not have a personal trainer certificate, but you have figured out a specific nutrition and exercise regime that works,” he states. “There are people out there who want to look how you look and are willing to pay you for your knowledge … the opportunities are endless – you just have to ask yourself what you know that is a little bit more than those around you. That’s the starting point for your own training program.”

The next step involves packaging your training for an online audience, and Penberthy recommends creating a series of recorded videos as an effective approach. This leads to the question of how much to cover in the initial video and the order of presentation.

He suggests finding friends and family who are interested in your topic and willing to learn more. By selecting a few volunteers and teaching them over several weeks for free, while taking diligent notes on what works and what doesn’t, the teaching process will gradually reveal itself.

Build a Sales Funnel

Regardless of how your business attracts customers, potential buyers often follow a similar path, asking common questions and taking comparable steps when deciding whether to make a purchase. A sales funnel is an effective way to visualize this journey, offering valuable insights into the customer experience. It helps you see the sales process through their perspective while also serving as a practical training tool for your sales team.

Penberthy highlights the importance of this approach, “A sales funnel helps transition potential customers from being strangers to ready-to-buy clients,” he explains. By breaking the process into a series of steps, the sales funnel gradually informs and engages potential customers, guiding them toward a purchase decision without overwhelming them with information.

Attracting Attention—The ‘Eyeball’ Factor

Once you’ve understood the initial steps for setting up your online coaching or course, the next challenge is attracting people to your funnel, often referred to as the “eyeball” factor. “Bringing traffic to your site involves content creation and deciding between organic (unpaid) traffic through various social media channels or, if your budget allows, paid traffic,” Penberthy explains.

Penberthy explains that with organic traffic, individuals will be active on social media, creating content designed to build an audience interested in their topic. He adds that if one can invest some funds, paid advertising—especially on YouTube—can be an excellent starting point, as it delivers instant traffic compared to the uncertain outcomes of organic posts.

Once the advertising strategy is established, the next step is to continually refine and enhance the course, making it more concise, message-rich, and easier for potential customers to understand what is being offered.

He emphasizes that this process isn’t just about feeling good about one’s work; it’s about boosting conversions. The more effective the campaign, the more referrals satisfied customers will provide when recommending the program. A stronger program also allows for higher pricing for the services offered.

After refining your online advertising strategies and advancing your course or coaching development, the next step is to scale up. Penberthy suggests that this may initially involve what he refers to as “the pop-up offer” or one-on-one coaching, enabling you to start selling your course in 48 hours or less.

He notes that this phase requires a significant investment of time but is crucial for growing your business with clients who will not only pay for your expertise but also recommend your courses to a broader audience. However, he emphasizes the need to leverage your time effectively, as there are only so many hours in a day.

The key to success in online courses lies in combining “low-ticket” (mass appeal) content with “high-ticket” one-on-one training. “I take the stand-alone low-ticket coaching and wrap it around the one-on-ones to create the concept of “high-ticket” group coaching, which is a limited-subscriber webinar-based training pitched at high-end clients who are willing to pay a premium to overcome their seeming lack of success in the online marketplace,” Penberthy says. 

By implementing this strategy, he adds, you can not only maximize your time in the business space and free up energy for friends and family but also potentially increase your monthly income to four or five figures, ultimately leading to an annual income of six to seven figures.

Jon Penberthy’s insights provide a clear roadmap, emphasizing the importance of understanding your audience, leveraging effective marketing strategies, and continually refining your offerings. By combining low-ticket and high-ticket training approaches, you can maximize your reach while delivering exceptional value to your clients.

As you embark on this path, remember that your knowledge and passion can not only lead to financial success but also empower others to achieve their goals. Embrace the opportunities ahead, and watch as you build a thriving coaching business that makes a lasting impact.

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