Lifestyle
How Diogo Snow Became a Household Name for Celebrity Collectors

In this day and age, music stars and Hollywood celebrities are among the new generation of art collectors – with money for this expensive hobby, they are becoming more sophisticated and involved in the world of art. This is why celebrities like Kanye West, Pharrell Williams, and Jay-Z boast impressive collections of critically-acclaimed art.
Diogo Snow, well known by his artist name D-Snow, has built a reputation as a household name for many celebrity collectors. The artist started his career in his early teens in Brazil, with a passion for graffiti and street art. As he developed more as an artist, he explored a variety of materials like spray paint, acrylic, epoxies, diamond dust and crystals. The combination of expressive mediums allowed Diogo to create compelling three-dimensional artwork that captures attention.
As a multidisciplinary artist, coming from a musical background before venturing into the art world, Diogo Snow possesses an unparalleled understanding of popular culture and how to harmoniously incorporate iconic symbolism into his work. His vibrant and innovative style attracted considerable attention, and it wasn’t long before acclaimed exhibitions extended Diogo invitations to display his artwork alongside some of the world’s most renowned artists.
Penetrating the celebrity market, however, would prove to be perhaps Diogo’s most impressive accomplishment in his artistic career. His launch into the celebrity sphere began when the owner of Luxuri Rental — the #1 leading vacation rental in Miami – contacted Diogo to paint a mural for the Picasso mansion. The following day, rap-star Tory Lanez rented the mansion to shoot a music video and Diogo’s mural was on full display for Tory’s entire audience to see. This exposure was instrumental in garnering celebrity attention to his artwork — and soon the world recognized his name and his signature style became well-known.
He made a piece for Brazilian footballer Neymar Jr., who put it in his favourite part of his Parisian house. That single painting was seen by celebrities and their audience alike when they would go to his house, pose in front of Diogo’s painting, and share it on their social media. This segued into making art for the biggest names in stardom: BadBunny, Fetty Wap, Sean Paul, Megan Thee Stallion, Da Baby — only a few names in the impressive clientele Diogo has amassed.
Diogo’s recognition and success in Hollywood continued to flourish; in what proved to be a monumental year for Diogo, he was further chosen by Universal Music to paint a mural posthumously in tribute to the chart-topping rapper JuiceWrld. Outside of his talents as an artist, Diogo possesses a savvy mindset for networking and connecting with his community. By displaying his art on Instagram, Diogo was able to capitalize on his stardom and attract some of the most prominent names in popular culture.
Diogo’s recognition gave him the confidence and credibility to reach out to Justin Bieber’s father, Jeremy Bieber, to create a custom piece for his home. Diogo created a custom painting for Jeremy and two custom sculptures — one of which would catch the attention of Justin Bieber himself. Diogo’s work was met with such acclaim that Jeremy reached out to Diogo to create a custom piece for Justin and Hailey Bieber’s new home as a Christmas gift. The painting was seen in Justin Bieber’s YouTube docuseries Seasons — further exposing his artwork. Diogo also formed a partnership with Jeremy Bieber to become the Art Director for Bieber Industries: an agency with a mission to help emerging talent. Diogo actively designs for the agency and is currently working on a big project for 2021 with the Bieber family.
More recently, in 2020 — after a year of hard work and a contribution from a close friend at Kilani Jewellery — Diogo had the opportunity to deliver an iconic art piece to Canadian rap superstar Drake. This would be Diogo’s second custom artwork for the rapper; however, this special three-dimensional masterpiece showcased how far Diogo has progressed as an artist — defining his signature style of artwork.
Diogo’s accomplishments and celebrity relations have transformed him into a celebrity in the world of art. With an ever-expanding clientele and tenacious devotion to his passion, Diogo Snow is destined to become one of the most well-known artists of the 21st century.
Lifestyle
Powerful Corporate Gifting Strategies to Build and Strengthen Business Partnerships

If you want to build and strengthen business partnerships with your clients and top investors, there are a few key steps you must take. One essential strategy is corporate gifting. This simple act goes beyond building a partnership. It will also increase your customer retention rate and promote your business even beyond the shore of your country.
But before you consider gifting any item, there are some strategies to put in place. This will ensure your gift makes a lasting impression and resonates well with your clients. Below are powerful corporate gifting strategies to build and strengthen business partnerships with your clients and top investors.
Choose a Personalized Item
Rather than choosing an ordinary gift for your clients and investors, opt for a personalized item. Customised corporate gifts such as T-shirts, coffee mugs, and bags create a stronger emotional connection than generic gifts. They also leave a more lasting impression than most other gift types.
Imagine how investors and your clients will feel when you beautifully inscribe their image or favorite quotes on a T-shirt. Of course, they will feel valued, appreciated, and ready to invest more in your business.
Consider Their Culture and Background
As an entrepreneur, it’s essential to be culturally competent and sensitive. Your gifts should resonate with your clients’ and investors’ cultural backgrounds. Otherwise, they may be quickly discarded or overlooked. If your investors and audience are predominantly of Black heritage, consider giving them a custom T-shirt featuring a map of Africa or inspirational quotes from iconic Black leaders.
Their religious beliefs are also important. Specific religions may find some images or symbols inappropriate. For instance, if you’re giving a gift to a Muslim investor, avoid designs that include images like pigs, as they are considered offensive in Islamic culture.
Consider a Functional Gift
You should also consider the gift’s functionality. A gift that can be used every day will be more valuable than an impractical one. Even if the gift is expensive but doesn’t have any functional purpose, it won’t serve the purpose it was intended for.
Instead of purely sentimental keepsakes or abstract gifts, consider practical items like pens, notebooks, backpacks, coffee mugs, umbrellas, or water bottles. Just make sure the gift is well-designed and features your brand logo and identity. This not only increases brand visibility but also helps strengthen the connection between you and your investors.
Tie it to a story
Tie your gifts to a story to make them more memorable and emotionally meaningful. For example, if during your business’s early days, your employees always worked tirelessly day and night, you could opt for a custom hourglass. Clients and investors who receive such a gift will appreciate your business’s journey of patience and perseverance.
Offer Quality Gifts
Gifts given to investors or clients who have significantly contributed to your business growth should reflect their value. They shouldn’t be cheap or low-grade items. The gift doesn’t have to be trendy or widely popular, but it should come from a reputable and high-end brand. This will give your gift more credibility. Besides, the recipients will feel comfortable to use the gift among their colleagues.
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