Business

Lauren Dascalo Is a Strategic Genius Building a Seven-Figure Brand

Published

4 years ago

November 1, 2020

No successful entrepreneur ever stumbled upon a seven-figure business. Starting from scratch and with zero followers on social media doesn’t lead to a whopping million overnight. Being an entrepreneur, especially in the social space, requires some serious strategic skills. Lauren Dascalo is a shining example of that idea. She started her career not too long ago and has already garnered over one million Instagram fans. The secret to her success is that she puts a great deal of thought into everything she does.

Lauren doesn’t leave things to chance. She has built a reliable team around her that helps her push the message of positivity, self-acceptance, and mindfulness forward. Her entrepreneurial journey began when she joined Jake Paul’s TEAM 10. While there were many other participants, Dascalo separated herself as a very well-liked, relatable young woman who had a wonderful message to spread.

She embraced the inertia that the show gave her and ran with it, pouring her heart and soul into her projects. Lauren is a dynamic creator who has more than one interest. She is a fitness model and a fit-spiration for millions. She is also a talented influencer who collaborates with some of the most coveted brands in the space, such as Revolve, Pretty Little Thing, and Fashion Nova. She is a fashion enthusiast and plans to design her own fitness apparel and loungewear line soon.

When it comes to growing a brand, Lauren Dascalo likes to diversify. She doesn’t just bet on one idea but instead explores multiple streams of creativity. As such, she has the goal of putting together ebooks and an online coaching program to help even more people become the best versions of themselves.

Her brand is now reaching seven figures, and that’s not at all surprising. Fans can’t get enough of Lauren’s authentic content and charismatic personality. She wants to be an agent of change by encouraging people to nourish their mental health and not be afraid to show their feelings. Lauren is poised to be a true leader in the industry that many look up to. TEAM 10 was just the spark that ignited her creative fire.

While Lauren is extremely popular on Instagram, she hasn’t stopped there. She has diversified her presence that now spans across multiple platforms. She has built various funnels that connect her to a truly diverse audience. When it comes to collaborations, Lauren is very strategic about those, as well. For her to work with someone, she has to make sure that their values align first. If they don’t, she is never afraid to say no and move on. “I have turned down multiple offers for partnerships. When a brand approaches me, and they want me to push forward a message that doesn’t resonate with my core values, I turn it down right away. The money doesn’t matter,” she explains. Fans are always assured that Dascalo is sharing with them what she truly believes in and isn’t just another influencer out there to make a quick buck.

To learn more about Lauren Dascalo, follow her on Instagram.

Business

Private Listings by Harold X. Clarke: A New Approach to Fine Real Estate

Published

1 week ago

December 16, 2024

Matthew Wiles

Photo credit: Private Listings by Harold X. Clarke.

Byline: Andi Stark

Private Listings by Harold X. Clarke, a real estate platform operating across Hawaii, is rewriting how properties are bought and sold in the region. Unlike larger firms reliant on public listings and mass marketing, Private Listings’ strategy prioritizes personalization, privacy, and meticulous curation of ultra-high-end, off-market properties, including oceanfront estates, gated community residences, and architectural masterpieces.

Harold Clarke, founder of Private Listings, describes their method as one that rejects “cookie-cutter solutions in favor of understanding the nuances of both buyers and sellers.” This approach has resonated with ultra-high-net-worth individuals (UHNWIs) seeking refined and discreet real estate transactions.

The Hawaiian real estate market remains a hub for global investors, with the median price for a single-family home in the state reaching $900,000 in 2024, according to the Hawaii Association of Realtors. Within this competitive landscape, Private Listings is building up to be a trusted name for properties that extend beyond luxury into generational investments.

Challenging the Industry Norms

Private Listings deliberately avoids the conventions of large-scale real estate firms. By focusing on fewer, higher-value properties, the company ensures that each transaction is treated with the same level of care and confidentiality.

Public listing platforms, while effective for broader markets, often expose sellers to unnecessary attention or unqualified inquiries. For Clarke, this model is misaligned with the needs of UHNWIs. “Privacy isn’t a luxury for our clients—it’s a necessity,” Clarke explains.

This philosophy has led Private Listings to handle some of Hawaii’s most significant real estate transactions, including off-market properties valued at over $40 million. Its success is not measured by the volume of listings but by the depth of trust built with clients, many of whom return for subsequent transactions.

Adapting to Changing Client Demands

While Private Listings maintains a foundation of traditional practices, the firm also recognizes the evolving needs of its clientele. The global real estate market is increasingly influenced by concerns over digital security, with a 15% rise in data breaches targeting high-net-worth individuals in the past three years, according to cybersecurity firm NortonLifeLock.

To address these risks, Private Listings employs rigorous screening for potential buyers and uses secure platforms for communication and transactions. The firm’s “by invitation only” model ensures that clients remain protected from the pitfalls of public exposure. Clarke notes, “Our goal is not just to sell homes but to create an environment where clients feel safe and confident during every step of the process.”

The Human Element in Real Estate Transactions

Despite advancements in technology, Private Listings firmly believes that real estate transactions cannot be reduced to algorithms or automation. Unlike firms that depend heavily on online data aggregation, Private Listings emphasizes human connection and insight.

The company’s sales strategy integrates personalized client interactions, in-depth market analysis, and years of experience navigating Hawaii’s unique real estate ecosystem. Clarke’s background in managing family assets and his global perspective is significant in shaping this essence.

Future Directions for Private Listings by Harold X. Clarke

As Hawaii continues to attract global attention, Private Listings aims to expand its influence within the state while maintaining its core principles. The company is currently developing a new platform to streamline services for UHNWIs, blending their demand for discretion with seamless access to Hawaii’s finest off-market properties.

Additionally, Private Listings is strengthening its ties with local communities, recognizing that sustainable growth benefits both the company and the islands’ ecosystems.

Private Listings by Harold X. Clarke has set itself apart in Hawaii’s real estate scene by moving away from the typical mass-market approach. Through a mix of traditional values and modern sensibilities, the firm continues to define what it means to transact ultra-high-value properties with integrity and care.